General Sales Manager
Listed on 2026-02-23
-
Management
Business Management -
Sales
Overview
WJXT is the most trusted source for local news and weather in the Jacksonville market, and is the number one source for local online news. We are seeking a motivated General Sales Manager to lead the day-to-day multi-platform sales activities for WJXT-TV, WCWJ-TV, and all Graham Media Group-related 3rd party digital properties associated with the station.
Principal Functions Essential to the Job- Management of sales inventory, setting of rates and coordinating with the station's operations/traffic specialists and the Graham Media Group Traffic Hub.
- Supervision of all aspects of national, local, and digital sales personnel in achieving revenue budgets and accomplishing the goals and objectives of the station s sales plan.
- Development of short and long-range sales plans and goals, developing new business, digital, and yearly revenue budgets, and administration of them throughout the year.
- Oversight of transactional business negotiations coordinating with local, national, and digital sales managers.
- The successful candidate will be part of the station s senior management team and will oversee the recruitment and retention of sales, creative sales, and research personnel.
- Understanding of digital media and its prominent role in cross-platform selling, strong computer skills and a thorough knowledge of digital analytics, pricing, and negotiating.
- Ability to set measurable goals, analyze sales market trends, work to motivate a team of seasoned sellers, and the ability to hold managers and sales personnel accountable to department and station goals.
- Bachelor s degree or equivalent sales experience preferred
- Minimum of 10 years experience in broadcast sales, 2 to 4 years as a sales manager preferred
- Experience with metered Nielsen & Comscore ratings and a track record in an extremely competitive environment
- Knowledge of Wide Orbit, Wide Orbit Media Sales and Sales Force preferred
- Successful track record driving local revenue and selling creative solutions
- Ability to work in a collaborative team environment
- Strong oral, written and interpersonal communication skills
- Strong and positive leadership skills
- Highly skilled leader, negotiator, and motivator
- Assertive, organized, and creative problem solver
- Must possess a valid state driver s license (or be able to get one)
WJXT/WCWJ is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, WJXT/WCWJ will comply with applicable state and local laws prohibiting employment discrimination. Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks.
ContactInterested candidates, please submit your resume and cover letter detailing your relevant experience to Terri Cope Walton
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