Regional Vice President, Northwest U.S. Operations; Consumer Services

Regional Vice President, Northwest U.S. Operations (Consumer Services)

Direct message the job poster from Murdoch Mason Executive Search Group

Executive Recruiter for Consumer & PE | C-Suite & VP:
Finance, HR, Supply Chain, Marketing, Merch, Ops, Mfg, Tech | CPG, Retail, eCom, Healthcare |…

Lead with vision, accountability, and heart. Drive performance, culture, and growth across four states for a fast-scaling national service organization built on compassion, innovation, and operational excellence. This is a hands-on regional leadership role: driving results through people, systems, and purpose at the field level. Success here requires leading teams who directly serve individual customers and communities.

We’re exclusively partnering with a mission-driven consumer-services company (with parallels to healthcare, senior living, hospitality, and other regulated, people-centered industries) to hire a Regional Vice President of Operations (RVP) for the four-state Northwest U.S. area — an experienced multi-unit leader ready to elevate people, processes, and performance at scale.

Ideal backgrounds include multi-site healthcare, dental, senior living, veterinary, hospitality, fitness, or retail service chains where leaders manage dispersed teams delivering personal, high-touch experiences.

NOTE: Candidates whose background is primarily in manufacturing, distribution, logistics, banking, or financial service environments will not be a fit for this customer-facing leadership role.

Reporting to the Senior Vice President of Operations, this executive will oversee a multi-site network of customer-facing service locations across WA, OR, , and CO. The right person combines financial acumen with authentic leadership — capable of managing to KPIs while inspiring teams through purpose and care.

• Lead operations across Washington, Oregon, Idaho, and Colorado
  , overseeing multiple Regional and Market Leaders responsible for dozens of service locations delivering direct, in-person care and experiences to individual and family customers.
• Drive consistent execution of operational, financial, and customer-experience standards.
• Develop leaders through coaching, accountability, and clear performance rhythms.
• Own P&L results for a $50M+ business segment and partner with senior executives on strategy and growth.
• Lead multiple leaders and more than 250 team members across 40+ service locations.
• Partner cross-functionally with Sales, Marketing, HR, and Finance to align operations with growth, compliance, and customer-experience goals.
• Integrate new acquisitions and systems to strengthen scalability and culture.
• Maintain an active field presence — traveling frequently to support teams and stay connected to the work.

• 10+ years of leadership in multi-state, customer-facing service operations — ideally in healthcare, dental, senior living, hospitality, retail services, veterinary, fitness, medspa, or other industries where teams deliver care or experiences directly to end customers.
• Proven track record managing $50M+ P&L with measurable performance improvement.
• Experience leading leaders of leaders — Regional or Area Managers overseeing multiple sites.
• Deep understanding of KPI-based management, labor planning, and operational excellence.
• A field-first, servant leadership style that balances empathy with results.
• Comfort with 60–80% travel across the Northwest region.
• Model empathy, emotional intelligence, and professionalism in every interaction — setting the tone for a culture of excellence and care.
• Background in a regulated or standards-driven service environment strongly preferred.

Remote

Based in WA, OR, , or CO

Frequent regional travel

You’ll lead leaders who serve people at life’s most meaningful moments —…