Manager, Integrated Account-Based Marketing | Technology, CMT & Travel
Listed on 2026-10-04
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Marketing / Advertising / PR
Marketing Strategy, Digital Marketing, Marketing Management, Marketing Communications
Final date to receive applications: Ongoing until positions are filled.
About TP
TP is a leading global provider of digital business services. We partner with the world's most prominent brands to optimize operations through advanced technology and sustainable business practices. With a global workforce of 500,000 across 300 languages, we are a force for good in our communities and for our clients.
Benefits of working with TP include
TP offers benefits to you and your family. Eligible team members can take advantage of our comprehensive health benefits, which may include medical, vision, and dental.
We invest in and prioritize the mental health and well-being of our team members by providing resources, including Employment Assistance Programs, space in the form of health and personal time off (HPT), and leave programs as eligible.
We offer benefits and tools to help our team members and their families for their financial future. This includes offering competitive 401(K) plans, life insurance, supplemental medical coverage, critical care insurance, pet insurance, FSA plans, and retailer discounts.
Career Growth and Culture
At TP, we prioritize a culture of inclusion and diversity where every employee feels valued. We provide a platform for limitless career advancement, fostering an environment where ambition and high performance lead to long-term success.
TP is committed to supporting those who serve. We welcome applications from active-duty service members, veterans, and military families.
Equal Opportunity Employer
TP is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you require reasonable accommodation during the application process, please contact us at or contact us here. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non‑accommodation‑related requests.
Purpose
We’re seeking a dynamic Integrated Account-Based Marketing (ABM) Manager to lead the strategy and execution of targeted, multichannel marketing programs that drive pipeline growth, revenue, and market share across TP’s Technology, Cable, Media & Telecom (CMT), and Travel & Hospitality verticals.
Reporting to the Sr. Manager of Integrated Vertical Marketing, this role will serve as the integrated ABM marketing lead for a portfolio of strategic enterprise and midmarket accounts across these industries. You will manage 1:1, 1:
Few, and 1:
Many ABM programs, working closely with Sales, SDRs, Operations, Solution Marketing, Industry Leaders, and other Marketing teams to create personalized, data‑driven engagement with high‑value accounts and buying committees.
The role requires a strong understanding of the business challenges facing Technology, CMT, and Travel & Hospitality organizations and the ability to translate those challenges into differentiated marketing strategies and campaigns. You will develop account‑based programs that connect TP’s capabilities across Customer Experience Management (CXM), Data Services, Trust & Safety, Sales Outsourcing, Technology Consulting & Services, and digitally enabled business services to the priorities of target accounts.
You will own integrated marketing strategy end to end — including account selection and segmentation, account and persona intelligence, messaging, campaign strategy, content, digital demand generation, events, budget management, measurement, and optimization. You will work closely with Sales and industry leadership to identify whitespace opportunities within existing accounts, prioritize high‑potential prospects, leverage intent and engagement signals, and…
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