Sales Consultant
Listed on 2026-06-22
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Sales
Retail Sales, Sales Associate/Assistant
Comfort starts with our 10,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves. If you are ready to join an industry leading organization where our people are the most important asset, and innovation propels us into the future, you’s ready to take your seat at La-Z-Boy Incorporated.
Job SummaryCreate customers for life, one exceptional experience at a time by executing the selling process every time, embracing all sales training and coaching to become a high performer on a team that meets or exceeds all company goals. This position requires a dynamic and customer-focused individual with a passion for furniture and interior design. Responsibilities include assisting customers in selecting furniture pieces, providing product information, and guiding them through the sales process.
The position will leverage your product knowledge to make recommendations, build relationships with customers, and contribute to the overall success of the sales team. Starting Rate: $18.00/hr
- Assist in meeting or exceeding daily and monthly store goals through team selling.
- Execute the Comfort Compass process with every customer.
- Participate in drive-bys, crash the party, and third-party endorsements with your fellow sales team.
- Assist, sketch, and encourage sketches with team members.
- Assist with fabric, leather, and TLA selections.
- Encourage in-home design consultations.
- Overcome objections to guide consumers toward buying decisions.
- Accept appropriate intervention from Sales Manager, Sales Lead, District Sales Manager, Director of Design, or President of Sales to execute our team-selling culture.
- Review daily goal analysis and know today’s sales goal.
- Ensure comfort guides are filled out, including a sketch of the consumer’s room.
- Enter all prospect information daily into the CRM (Door Counts / Trackwell).
- Complete weekly training topics via weekend training with your sales team or self-study.
- Complete the 23-week product and sales training, Comfort Compass training, Product Knowledge (PK) training, LMS modules, LZB training sessions, and MEGA training sessions.
- Maintain the appearance of the store, stockroom, and break room.
- Enter and follow all company policies and procedures.
- Maintain accurate notes in the CRM (Door Counts / Trackwell).
- Use the action-item tool and update notes with each contact follow-up.
- Approach every customer with a Comfort Guide to be completed during the selling process.
- Complete Comfort Guides on a minimum of 50% of clients with at least 5 unique items about the room they are shopping for.
- Follow up with non-purchasing customers within 2 days of their visit.
- Call and promptly make notes for every client after delivery and record that call on your Comfort Guide and in the CRM.
- Send a handwritten thank-you card to all non-buying customers within 2 days of their visit.
- Enter lead capture information daily into Door Counts / Trackwell, including name, address, phone number, and email address.
- Be an expert in every upholstery category.
- Be an expert in every TLA and case-good category.
- Be an expert in fabric and leather.
- Be an expert in furniture romance terms.
- Be an expert in the selling process.
- Be an expert in the IHD process steps.
- Be an expert in price-list information.
- Be an expert in all LZB upholstery product catalogs and all bedroom and dining-room catalogs.
- Complete weekly training topics from the training calendar via weekend training with your sales team or via self-study during the week.
- Understand and follow all company policies and procedures.
- Arrive at least 10 minutes early to prepare for work.
- Clock in upon arrival and clock out at end of shift; clock in/out for any meal breaks.
- Attend and participate in all company training, store staff meetings, and company-wide sales rally meetings when your schedule allows.
- Complete all sales paperwork and…
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