Senior Product Manager - Global Discovery & Personalisation

Senior Product Manager - Global Discovery & Personalisation

Global Fashion Group (GFG) is the leading fashion and lifestyle destination in Latin America, Southeast Asia and Australia New Zealand. From our people to our customers and partners, we exist to empower everyone to express their true selves through fashion. Our three ecommerce platforms:
Dafiti (LATAM), ZALORA (SEA) and THE ICONIC (ANZ) connect an assortment of international, local and own brands to a market of 800 million consumers from diverse cultures and lifestyles. GFG’s platforms provide seamless and inspiring customer experiences from discovery to delivery, powered by art & science that is infused with unparalleled local knowledge. Our vision is to be the #1 fashion & lifestyle destination in LATAM, SEA and ANZ, and we are committed to doing this responsibly by being people and planet positive across everything we do.

About the Function

The Group Product team builds and scales shared platforms that power GFG’s brand partner growth across LATAM, SEA and ANZ.

The Global Discovery & Personalisation tech product, Datajet, provides personalised, flexible, and powerful search & recommendations services used across all continents by millions of users.

• Own the global Datajet platform including search, catalog, merchandising and recommendations customer experience and capabilities.
• Drive commercial and conversion outcomes across regions.
• Lead experimentation and rapid iteration on the experience layer.
• Take responsibility for team outcomes and KPIs.
• Manage and adjust the product roadmap, using data and prioritisation frameworks to articulate the value and ROI of developments.
• Align the team's product roadmaps with the company and regions business/customer priorities, demonstrating the ability to push back on broader business requests when they conflict with strategic goals.
• Build and maintain relationships with internal and external stakeholders, ensuring their input is integrated into the product roadmap.
• Utilise analytics and customer feedback to inform decisions and drive recommendations.
• Tailor communication to diverse audiences, simplifying complex information and presenting with clarity to gain buy-in.

• Roadmap ownership: Prioritise and sequence experience-layer work on a clear roadmap, balancing customer value, commercial impact, and delivery capacity.
• Strong initiative framing: Produce high-quality Lean Business Canvases and decision documents (e.g., business case/memo/PR FAQ) for key initiatives, tooling choices, and contract renewals—enabling fast, aligned decisions.
• Outcome accountability: Own team outcomes through experimentation, KPI setting, and delivery—consistently achieving measurable improvements in customer and business metrics.
• Customer-led decision-making: Represent customer needs and feedback in product decisions, ensuring solutions are demonstrably user-centric and address real problems.
• Insight-driven strategy: Partner with regional insights teams to run research and feedback sessions, translating learnings into strategy, prioritisation, and validated hypotheses.
• Metrics & analysis excellence: Define, monitor, and analyse key metrics, using data to make informed trade-offs and continuously improve customer-facing experiences.
• Stakeholder partnership: Build and maintain strong relationships with key external stakeholders, managing expectations and driving alignment on outcomes and timelines.
• Governance & approvals: Collaborate with stakeholders to align decisions with company and regional goals, ensuring the right approvals and clear decision logs.
• Regional enablement: Deliver clear feature documentation and implementation guidance to support consistent regional execution and adoption.
• Go-to-market & rollout: Co-own go-to-market, rollout, and measurement frameworks to ensure launches are coordinated, measurable, and optimised post-release.
• Sustainability contribution: Contribute to strategic sustainability ambitions within product propositions, ensuring relevant initiatives are embedded and measurable where applicable.

• Connect day-to-day decisions to long-term…