Social Media Executive

Overview

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

About the role:

Working in true collaboration with our client, we have one goal in mind: to be the leading agency partner for the development of stunning and effective needs-based content and digital media campaigns. The brands we work with are at the forefront of contemporary thinking, using in-depth insight for digital strategy and content advertising. They are dedicated to sustainability and foregrounding a brand purpose, which means creative thinking is required in every brief, regardless of scale.

We are currently looking to hire an Associate Social Media Lead with 3-4 years of experience to manage social networks for a top FMCG client. The successful candidate will have a strong background of working with digital and social agencies, and must excel in producing engaging and creative social media and digital work across planning, strategy and media. An editorial background and creative skills such as video editing would be an advantage.

• Your key role will be to manage all content for the brand and build an engaging community on social media.
• Manage content for the brand across social channels, especially Instagram and Tik Tok.
• Grow the brand’s follower base aggressively by creating content, mapping performance, reviewing competitors, engaging with the influencer community and managing online reputation.
• Create regular social media reports: monthly, quarterly, and annually.
• Repurpose existing content for different uses.
• Master a variety of brand voices.
• Work closely with clients to create strong concepts from initial briefing through to execution.
• Set tone and drive creativity, working closely with the Creative Director-Copy and Account Director to ensure creative excellence.
• Maintain awareness of relevant trending topics and news to identify content opportunities.
• Collaborate with internal teams to gather input and validate content.
• Ensure consistency and quality across all written content.
• Present and articulate concepts to clients.
• Assist in planning content calendars.
• Participate in creative brainstorms alongside the Creative Director.
• Develop social orchestration and campaign journeys.
• Maintain understanding of social channels and trends.
• Stay up to date with updates across platforms and communicate these to team members.
• Lead a team consisting of Social Media Managers and Social Media Executives.

• 4+ years of strong experience writing for digital; comfortable creating content with a fresh perspective to connect with audiences.
• Ability to strategize from a long-term perspective.
• Good in analytics.
• Up to date with trends and platform knowledge.
• Proven track record of executing campaigns.
• Experience working in Agile environments.
• Understanding of how the digital landscape works.
• Ability to think on a 360/ cohesive level.
• Proactive follow-ups and being on top of things.
• Experience working in beauty/personal care space.
• Serve as single-point contact for the creative and brand teams.
• Lead the creative vision for the brand across strategy, copy, content, and social with knowledge and expertise.
• Be involved in the execution of the brand across all consumer touchpoints—social media, influencer, paid media including performance, PR, e-commerce and DTC.
• Lead the team to qualitative and quantitative success.
• Ability to set short- and long-term goals and ensure follow-through.
• Take accountability and manage workflow to scale quality work.
• Plan content schedules and create a seamless flow of work.
• Flawless…