Senior Manager - Performance Marketing
Listed on 2026-01-25
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IT/Tech
Data Analyst, Digital Marketing, Data Science Manager
Interview Kickstart is a premier career transformation platform turbocharging tech careers through AI upskilling.
Founded in 2014 in Santa Clara by Soham Mehta, ex-Box Engineering Leader, and Ryan Valles, a transformative P&L leader and former CEO with a track record of scaling ventures, Interview Kickstart’s vision is to help every tech professional thrive in today’s fast-evolving tech industry.
With 40+ domain-specific courses—from foundational Machine Learning and Generative AI to Agentic AI, System Design, and DSA—Interview Kickstart equips engineers, PMs, data professionals, and tech leaders to accelerate their careers. Its 600+ instructors—industry practitioners, hiring managers, and senior engineers from FAANG+ companies—bring real-world insight and cutting-edge expertise into every classroom.
Beyond upskilling, Interview Kickstart offers end-to-end career support. Personalized mock interviews, resume and Linked In branding, career coaching, salary negotiation guidance, and performance-based job referrals ensure that your AI upskilling translates into real career breakthroughs. Over 25,000 professionals have already advanced their careers through Interview Kickstart.
Recognized by TIME x Statista and GSV 150 as a top EdTech company, Interview Kickstart is the go-to platform for tech professionals looking to future-proof their careers in the age of AI.
What does the role entail?One of our key priorities is to scale up performance marketing and make it really effective at driving a lot more high-quality leads, and eventually, revenues. To achieve this, we are looking for a sharp, creative, and enthusiastic performance marketer with experience in driving quality leads across a variety of channels - Google Ads, Facebook, Linked In, and Quora, among others.
- Responsible for planning, executing and maintaining performance marketing campaigns across channels
- Responsible for end to end Creative strategy to scale and optimize performance marketing
- Identify trends and insights, and optimize spend and performance based on the insights
- Run and analyze continuous multiple experiments to find new opportunities for growth and efficiency.
- Demonstrate ability to work at both the planning level (generating ideas for growth) and at the tactical level (managing campaign execution, creating and optimizing campaigns, analyzing traffic data).
- Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and create performance reports
- Complete ownership; there is minimal management and extreme autonomy
- High pedigree, high caliber team.
- Contribute directly to the success of the business & the top-line impact
- Work from anywhere, forever. All roles at IK are forever remote!
- 5+ years of dedicated, full-time experience in performance marketing
- Proven track record of Scaling profitable campaigns via creative strategy
- Expertise in rapid scaling up on at least 2 of these 3:
Google Ads (Google Search, Google Discovery, Youtube Ads, Google Display Ads), Linked In Ads, and Facebook Ads. - Good experience in other ad platforms like Quora Ads, Reddit Ads, and others
- Highly analytical with expertise in setting up, running, and reporting on experiments, and always sharing insights rather than just data.
- Ability to up with creative ad ideas
- Experience in hiring, leading and mentoring a team.
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