Digital Marketing & Acquisition Manager

Location: Town of Poland

## Digital Marketing & Acquisition Manager Aplikujlocations:
Warszawatime type:
Full time posted on:
Opublikowano dzisiajjob requisition :
REQ
2707225
** Your responsibilities will include:
*** Co-creating the marketing strategy and its tactical operationalization to drive sales growth and acquire new customers
* Managing channels for acquiring high-quality traffic (including SEO and marketing automation)
* Identifying new growth opportunities in digital marketing
* Managing the development and use of marketing automation tools (Salesforce ecosystem)
* Developing marketing automation processes that support lead and customer acquisition and nurturing
* Leveraging marketing technologies to personalize communication
* Developing marketing analytics to support business decision-making
* Monitoring key performance indicators (KPIs) of digital marketing activities
* Ensuring high-quality marketing data and its effective use
* Creating and executing SEO and GEO strategies to increase organic traffic and brand visibility (including in AI Search)
* Collaborating with content marketing, performance marketing, and IT teams
* Optimizing the website for SEO and continuously monitoring algorithm changes
* Developing team competencies in modern digital marketing
* Planning team activities and ensuring high-quality project delivery
** This offer is for you if you:
*** Hold a higher education degree (preferably in marketing)
* Have at least 5 years of experience in digital marketing and a minimum of 3 years in eCommerce
* Are proficient in SEO, GEO, marketing automation, and marketing analytics
* Are familiar with marketing tools (experience with Salesforce is a plus)
* Can analyze data and translate it into concrete business actions
* Have experience in project and/or team management
* Have English language proficiency at a minimum B2 level and advanced proficiency in Polish
* Work reliably, accurately, and meet deadlines
* Are a team player and can build a positive collaborative environment
* Adhere to high work standards and take responsibility for assigned tasks
** You will smile when you see these benefits:
*** We work in a hybrid model, and our office is located in the green Powiśle district
* We provide health prevention programs and future security- you can benefit from Medicover, Multisport, and insurance
* Access to a benefits platform where you can choose benefits and discounts best suited to your needs
* We focus on development- you will have access to training sessions, webinars, and webcasts
* For new fathers, we offer an additional two weeks of paid paternity leave
* Discounted prices on Samsung products
* Are you active and take care of your well-being? Great- you can join a company sports section
* Prefer commuting by bike? You’re welcome- we offer well-developed cyclist-friendly infrastructure
* We support continuous development- access to training, webinars, and webcasts
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