Digital Designer

Overview:

The ideal candidate has the highest aesthetic standards manifested in their work but they fully understand that the work’s purpose is to compel a business outcome. This person is passionate about fashion and luxury brands and they have expert knowledge of current fashion industry news, design trends and software updates and evolution. They are skilled in every step of the design process, from concept to final deliverable, from typography to photo editing, and they have deep expertise in regards to branding and brand identity.

This person is motivated, inspired, compelled to innovate and create work that is arresting, ownable, resonant, and simply drop dead gorgeous.

PLEASE INCLUDE PORTFOLIO WITH APPLICATION OR PORTFOLIO LINK ON RESUME

APPLICATIONS WITHOUT A PORTFOLIO WILL NOT BE CONSIDERED

The Digital Designer will play a critical role in shaping and executing WGACA’s digital visual presence across eCommerce and marketing channels. This individual will sit at the intersection of brand, user experience, and performance marketing—translating creative direction into intuitive, conversion-focused digital experiences.

Reporting to the Creative Director and partnering closely with Marketing and eCommerce leadership, this role is responsible for designing high-impact digital assets that elevate brand perception while driving measurable business outcomes.

The ideal candidate possesses refined aesthetic judgment, deep knowledge of luxury and fashion culture, and a sophisticated understanding of UX/UI best practices. They balance artistry with strategy, ensuring that every design decision supports engagement, retention, and revenue growth.

• Design and optimize the full customer journey across the online store, including homepage, PDPs, collection pages, cart, and checkout.
• Develop wireframes, mockups, and prototypes for new features and site enhancements.
• Partner with eCommerce and development teams to ensure seamless, responsive implementation across desktop and mobile.
• Leverage performance data and A/B testing insights to continuously improve usability and conversion rates.
• Maintain consistency in visual identity, accessibility, and user experience standards.

• Concept and design email campaigns and templates aligned with lifecycle marketing strategies.
• Create compelling digital advertising assets for paid social, display, and search channels (static, animated, and short-form video).
• Design digital and print collateral including lookbooks, wholesale presentations, and branded decks.
• Collaborate cross-functionally with marketing, copy, and performance teams to ensure all creative is on-brand and strategically aligned.

• Execute and help evolve WGACA’s digital visual language.
• Ensure all assets reflect the sophistication and elevated aesthetic of a luxury brand.
• Manage multiple concurrent projects in a fast-paced environment with strong attention to detail and deadlines.
• Translate creative testing results into refined design solutions that improve performance without compromising brand integrity.

• 3–5+ years of experience in digital design, UX/UI, or marketing design, preferably within luxury fashion, accessories, beauty, or lifestyle brands.
• Strong portfolio demonstrating eCommerce UX/UI work and performance-driven marketing campaigns.
• Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Solid understanding of responsive, mobile-first design principles.
• Experience working with performance data and A/B testing methodologies.
• Strong visual storytelling ability and advanced typography skills.
• Ability to balance brand elevation with commercial objectives.
• Working knowledge of HTML, CSS, and JavaScript is a plus.
• Motion design capabilities are a plus.