Marketing Operations & CRM Strategist

Democracy Docket is the leading pro-democracy, independent digital news platform dedicated to information, analysis, and opinion about voting rights and elections in the courts.

Founded in 2020 by Democratic voting rights attorney Marc Elias, Democracy Docket is a reliable source of news that delivers detailed analysis and expert commentary on voting rights and election litigation and policy that will shape our elections and democratic institutions for years to come. As an independent newsroom, Democracy Docket is committed to fact-based journalism that informs the public and holds power accountable.

With a comprehensive database of over 1,000 cases, Democracy Docket tracks and reports on the latest election- and voting-related litigation, providing court filings, in-depth analysis, and up-to-date developments on proceedings across the country.

We offer free daily and weekly newsletters to our over 400,000 subscribers as well as a premium membership with exclusive content. Our social media presence continues to grow with over 1 million total followers across our channels, including 600,000+ You Tube subscribers.

Through breaking news updates, long-form analysis, and op-eds from elected officials, legal experts, and voting rights advocates, Democracy Docket is committed to strengthening our democracy by helping people better understand the greatest challenges facing voters and our democratic institutions.

Job Overview

Democracy Docket is seeking a Marketing Operations & CRM Strategist to be the technical backbone of our newsletter program, the core foundation to our subscription‑driven business. By building back‑end systems to support the lifecycle of 400,000 subscribers — including 60,000 paid members — this role is essential for our direct‑to‑consumer subscription strategy.

The Marketing Operations & CRM Strategist will leverage our tech stack — primarily Hub Spot — to optimize growth and retention functions, streamline full‑funnel strategies and analyze data to drive performance. This is a hands‑on, technical role responsible for managing the backend systems that power our subscriber growth engine.

The ideal candidate is comfortable working with CRMs, building multi‑step workflows and automations, implementing advanced audience segmentation and developing reports and dashboards to track analytics and inform strategy.

As part of the Subscription & Product Team, this role will collaborate closely with the Newsletter and Growth Specialist and the Audience Growth Team. This is an exciting opportunity to combine technical and operational expertise with strategic and analytical thinking, directly influencing the growth and success of our fast‑growing subscription‑based newsroom.

This role reports into the Senior Growth Manager.

Key Responsibilities

• Oversee the backend design, development, and management of automated lifecycle journeys, including welcome series, engagement campaigns, renewal reminders and post‑renewal communications
• Manage subscriber database and infrastructure in our CRM to ensure clean and accurate data for campaigns and workflows
• Design and build custom workflows to support business initiatives in close collaboration with the Subscription & Product Team
• Monitor and maintain email health, including deliverability, engagement metrics, and list hygiene
• Build reports and dashboards to track KPIs and provide insights to inform retention and engagement strategies
• Troubleshoot technical issues and optimize backend systems for reliability and performance
• Collaborate across teams to translate business goals into scalable automated solutions

Required Qualifications

• At least 5 years of experience with CRM and ESP platforms ideally in a subscription‑based news or media company
• Experience using Hub Spot strongly preferred
• Advanced technical expertise building automated journeys and workflows, forms and pipelines
• High comfort mapping and organizing data properties and owning audience segmentation and logic
• Proactive, detail‑oriented problem solver with strong organizational skills and willingness to adapt to new features and platforms
• Proficient in analyzing qualitative and quantitative data and synthesizing…