Marketing Manager - Oncology

Company Description

Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because
Good Health Can’t Wait
.

We started in 1984 with a modest investment, 20 employees and a bold vision. Today, we have research and development centres, manufacturing facilities or a commercial presence in 66 countries.

For nearly four decades, we have stood for access, affordability and innovation based on the bedrock of deep science, progressive people practices and robust corporate governance. As the pharmaceutical industry evolves and undergoes disruption, we see an opportunity – to strengthen our core further (the next steps) and to build the future (the new bets).

‘The Next and the New’ is how we aim to continue to be the partner of choice – purpose-driven, future-ready and sustainable. Our aim is to reach over 1.5 Bn+ patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy. Sustainability for us means operating in a manner that respects people, planet and purpose – helping us conserve precious resources, serve our patients, create value for stakeholders, give back to society, fulfil our potential and maintain our integrity and transparency.

Dr Reddy’s maintains a work environment, free from discrimination and is an equal opportunity employer. We are committed to employ & nurture all qualified diverse workforce without regard to race, colour religion, nationality, sex, age, disability status, genetics, sexual orientation, gender expression, citizenship or any other characteristic or classification protected by applicable law(s) of the country we operate in. We treasure every talent, and recognize merit and diversity in our organization.

• Develop comprehensive country‑level marketing and growth strategies based on historical performance, market dynamics, and country growth plans.
• Define business models, assess risks, prioritize product portfolios, and evaluate business channels in collaboration with the Head of Business and EM Strategy/COE teams.
• Present strategic plans to senior leadership and translate them into annual execution roadmaps.
• Identify, evaluate, and drive new growth opportunities beyond the current business scope, including new channels, partnerships, and capabilities.
• Lead cross‑functional initiatives of varying complexity (e.g., new marketing channels, sales team structures, packaging innovation), ensuring capability readiness and leadership approvals.
• Support the Country Head (CH) and work closely with COE and cross‑functional teams to successfully execute strategic initiatives.

• Ensure successful launches of FGTL products and differentiated FTM launches.
• Guide Marketing/Product/Brand Managers in identifying products based on prescription behavior, competitive landscape, market size, and internal capabilities.
• Collaborate with Marketing, Sales, Business Development, Regulatory Affairs, and Portfolio teams to shortlist products and prepare business cases and market access strategies.
• Present portfolio recommendations to the Head of Business and COE for approval and finalize portfolio prioritization.
• Participate in IPDO and portfolio review forums to track development progress.
• Build and maintain strong relationships with key decision‑makers and strategic accounts.

• Provide strategic direction for new product launch plans, including assumptions, competitive analysis, pricing, projections, and channel strategies.
• Ensure end‑to‑end launch readiness (T‑4 to T‑0), including promotional and communication plans.
• Conduct structured post‑launch reviews every quarter during the first 12 months to track performance and course‑correct.

• Translate country leadership direction and budget guidance into annual marketing…