Deputy General Manager

Location:

Johannesburg

Experience:

8 to 12 year(s)

Job Description:

This role is based out of Lagos, Nigeria.

• Develop and execute strategic business plans to establish KOEL as a market leader in the Nigerian genset industry.
• Drive top-line growth by achieving and exceeding annual sales and profitability targets.
• Identify new market segments, project opportunities, and emerging customer needs.

• Lead direct sales and manage along with our channel partner in Nigeria to develop network of dealers and distributors across Nigeria.
• Strengthen relationships with industrial houses, EPCs, real estate developers, telcos, banks, government bodies, and consultants.
• Execute marketing campaigns, product promotions, and customer engagement activities.

• Explore and build business opportunities in neighbouring countries (e.g., Ghana, Cameroon, Benin, Côte d’Ivoire, Burkina Faso etc.).
• Establish regional partnerships and support distributor development beyond Nigeria.
• Conduct market mapping, opportunity assessments, and develop market entry strategies.

• Ensure seamless execution of orders, logistics, and after-sales service through local partners.
• Build strong service infrastructure and ensure adherence to warranty and AMC standards.
• Monitor customer satisfaction and manage escalations in coordination with HO.

• Provide periodic business updates, forecasts, and competitive intelligence to regional headquarters.
• Ensure business operations are aligned with KOEL’s ethical guidelines and local regulatory requirements.
• Maintain robust documentation, reporting systems, and market data analytics.