External Marketing & Communications Specialist

Overview

Our client in the mining and industrial sector is seeking a skilled and proactive External Marketing & Communications Specialist. This role supports the execution of the external marketing and communications strategy, focusing on brand positioning, stakeholder engagement, campaign delivery, and digital visibility.

• Support implementation of the unit operational plan by monitoring activities, performance measures, and stakeholder communication.
• Track and report on performance against targets, highlighting risks and providing clear quarterly and ad hoc reports.
• Ensure compliance with organisational policies, procedures, and SHE requirements.
• Support and execute the external communications strategy, ensuring consistent messaging aligned to organisational objectives and industry trends.
• Draft and distribute external communication releases for various audiences.
• Create and manage content for social media, websites, and digital platforms to drive engagement and brand visibility.
• Coordinate external events, conferences, sponsor ships, and industry engagements in line with strategic priorities.
• Support brand management by ensuring consistent application of corporate identity and branded materials.
• Assist with advertising and marketing campaigns across digital and traditional channels, including media planning and execution.
• Monitor and report on campaign performance and return on investment, recommending improvements where necessary.
• Liaise with external agencies, media partners, service providers, and industry stakeholders.
• Utilise digital marketing, analytics, and AI-driven tools to enhance campaign effectiveness and decision-making.
• Assist with departmental budgeting and monitor expenditure in line with approved financial controls.
• Contribute to sustainability initiatives by ensuring marketing activities align with sustainability principles.
• Actively support team collaboration and contribute to a positive, high-performing team environment.

• BCom / BA in Public Relations, Communications, Marketing, or similar qualification
• Valid driver's license.
• 5+ years' experience in marketing and communications roles.
• Proven B2B marketing and stakeholder communication experience.
• Knowledge of the mining or industrial sector.
• Proficiency in SAP, MS Office, digital marketing tools, analytics platforms, and basic graphic design tools.
• Experience with AI-driven and digital marketing automation tools.
• Postgraduate Diploma in Business Management or similar (advantageous).

• SAP
• MS Office
• Digital Marketing