Lead, Marketing Strategy & Operations – Global Marketing Analytics

• Lead full, large-scale cross-functional initiatives independently

• Manage ambiguity and contribute directly to the team's analytics roadmap and priorities

• Apply marketing analytics knowledge of the sales/marketing funnel and campaign hierarchies to identify opportunities

• Drive improvements to data quality, efficiency, and scalability with product and engineering teams

• Synthesize complex analytical findings into clear campaign requirements

• Navigate conflicting input from VP+ stakeholders

• Propose and execute projects based on business gaps

• Cover team gaps and implement process improvements

• Partner with business stakeholders to understand needs and facilitate cross-functional discussions

• Integrate AI and agent tools into standard project workflows

• Document and share best practices with the broader team

• Act as a subject matter expert

• Coach and mentor junior team members on analytical tools, campaign best practices, and communication standards

• 5-7 years of experience in an analytical role
• Mastery of technical writing in PRD format, including defining "if-this-then-that" logic and edge cases with precision
• Highly proficient in Excel/Google Sheets
• Proficient in Tableau Desktop or a similar data visualization tool for parsing large datasets
• Strong data exploration and analysis skills
• Familiarity with marketing practices, KPIs, and marketing analytics
• Experience using Google Slides or Power Point
• Excellent written and oral communication skills
• Detail-oriented with strong time management and prioritization skills in unstructured environments
• Initiative in developing solutions to unstructured problems and communicating results to key stakeholders
• Experience working across cross-functional teams and stakeholders
• Salesforce experience or product knowledge preferred
• Marketing analytics or marketing operations experience preferred
• Enterprise (B2B) marketing experience preferred

Demonstrates expertise in marketing analytics, technical writing, and data visualization, with a strong ability to lead cross-functional initiatives and mentor team members. Proficient in managing ambiguity and synthesizing complex data into actionable insights for stakeholders.

• Marketing Analytics
• Technical Writing in PRD Format
• Data Visualization with Tableau
• Cross-Functional Team Collaboration
• Excel/Google Sheets Proficiency

• Data Analysis
• Campaign Requirements Synthesis
• Process Improvement
• Analytical Tools Proficiency
• KPI Familiarity

• Excellent Communication Skills
• Detail-Oriented
• Time Management
• Initiative in Problem Solving
• Mentoring and Coaching

• B2B Marketing
• Marketing Operations
• Sales/Marketing Funnel
• Campaign Hierarchies
• Stakeholder Management

• Tableau Desktop
• Google Slides
• Power Point
• Salesforce
• AI Integration Tools