Outreach Leader

At Hopscotch Primary Care, we believe great healthcare should be accessible to all people across all communities. Today, almost 20% of Americans live in a rural community, yet only 11% of physicians practice in those same communities. We are on a mission to transform healthcare in rural America. We provide high-quality primary care tailored to meet the needs of our patients through our robust care model and comprehensive care team, delivering care in our clinics, and across settings, and wrapping resources around the patients who need them most.

Our patients and the care teams who serve them sit at the center of everything we do scotch Primary Care takes a team approach to serve patient needs and provide the best care possible. Our goal is to provide the care each of us would want for ourselves or for our family members, in the right setting, and at the right time.

Today, we are serving thousands of patients in our value-based care model and the number is growing every day. If you want to bring your experience, skill and passion to make a lasting impact in healthcare, we’d like to meet you.

This is a field-based sales role focused on growing our patient population.

As an Outreach Leader, you'll be responsible for identifying, developing, and managing relationships that generate new patients for Hopscotch Primary Care. You'll spend your time in the community meeting with prospective patients, local organizations, referral partners, businesses, senior groups, and community leaders to educate them about Hopscotch and help eligible individuals enroll as patients.

Success in this role comes from building trust, creating new opportunities, developing a strong sales pipeline, and consistently achieving patient growth goals.

You'll have significant autonomy to build your territory, execute your outreach strategy, and drive measurable results.

This position is home-based in the greater Asheville, NC area and requires daily local travel throughout Buncombe County.

• Own patient acquisition goals within your assigned territory
• Build and execute a territory sales plan to achieve monthly and quarterly enrollment targets
• Prospect for new opportunities through networking, cold outreach, community engagement, and referrals
• Identify, qualify, and convert prospective patients into active Hopscotch patients
• Develop and maintain a healthy pipeline of leads and manage opportunities through every stage of the enrollment process
• Track sales activity, conversion metrics, and pipeline performance using CRM tools

• Develop strong relationships with community organizations, senior centers, churches, employers, healthcare providers, pharmacies, and other referral sources
• Identify new partnership opportunities that increase awareness and patient referrals
• Serve as the face of Hopscotch Primary Care throughout your territory
• Represent Hopscotch at community events, health fairs, educational programs, and networking opportunities

• Build lasting relationships with patients, caregivers, and community partners
• Follow up with new patients to ensure a positive onboarding experience
• Collect market intelligence and community feedback to improve outreach efforts
• Collaborate closely with Marketing, Clinic Operations, and Care Teams to maximize growth opportunities
• Develop territory growth strategies and action plans
• Monitor key sales metrics including leads, conversions, enrollments, and partnerships
• Maintain accurate CRM documentation and activity reporting
• Continuously evaluate outreach efforts and adjust strategies to improve results

This role is ideal for someone who loves meeting new people, enjoys building relationships, and is motivated by achieving goals.…