Director, Regional Marketing Lead; East Region

Job Summary

IDEAYA Biosciences is a precision medicine oncology company committed to the discovery, development, and commercialization of transformative therapies for cancer. With a deep pipeline of product candidates focused on synthetic lethality and antibody‑drug conjugates (ADCs) for molecularly defined solid tumor indications, our mission is to bring selective, effective, and deeply personalized precision oncology therapies that alter the course of disease and improve clinical outcomes.

Field‑based – East Region, USA (States eligible: AL, AK, CT, DE, FL, GA, IL, IN, IA, KY, LA, ME, MD, MA, MI, MS, MO, NH, NJ, NY, NC, OH, PA, RI, SC, TN, VT, VA, DC, WV)

IDEAYA Biosciences is seeking a highly strategic, scientifically credible, entrepreneurial, collaborative Regional Marketing Lead (RML) to support the commercialization and medical engagement strategy of darovasertib in metastatic Uveal Melanoma and future indications. Reporting into Commercial Strategy & Marketing, this field‑based role will serve as a key commercial engagement partner responsible for developing relationships with priority thought leaders & academic centers, gathering actionable marketplace insights, supporting peer‑to‑peer education, and shaping launch strategy in partnership with Marketing, Medical Affairs, Sales, Value & Access, and other cross‑functional teams.

• Develop and maintain strategic relationships with key academic and community thought leaders within the assigned geography.
• Identify emerging thought leaders and evolving treatment landscape trends.
• Support ongoing engagement with KOLs, investigators, and key external stakeholders relevant to darovasertib and future pipeline assets.
• Gather, synthesize, and communicate actionable marketplace insights to cross‑functional stakeholders.
• Identify opportunities to strengthen IDEAYA’s presence within the melanoma and ocular oncology ecosystem.

• Partner with Commercial Strategy & Marketing to support launch planning and execution activities.
• Develop and execute regional strategic plans aligned to launch objectives and the overall Uveal Melanoma commercialization strategy.
• Provide regional insights to inform segmentation, targeting, messaging, and account planning.
• Collaborate with cross‑functional teams to support launch readiness initiatives.

• Support speaker identification, onboarding, and training initiatives.
• Help execute peer‑to‑peer education programs and advisory boards.
• Manage budget and vendors to ensure high‑quality, efficient execution and fiscal discipline.
• Support development and execution of regional marketing programs and educational campaigns.
• Support congress planning and onsite engagement activities (e.g., ASCO, ESMO, major regional meetings).
• Coordinate stakeholder interactions and insight capture during congresses and key events.

• Partner closely with Medical Affairs, Value & Access, Training, Sales, and Commercial Operations.
• Ensure compliant and coordinated engagement aligned with company strategy and regulatory requirements.
• Contribute to development of field insights processes and stakeholder engagement best practices.
• Significant travel within the U.S., minimum 50% (10 days per month or 6 weeks per quarter).

• Bachelor’s degree required; advanced degree preferred.
• 8+ years of biotechnology/pharmaceutical industry experience with oncology focus preferred.
• Experience in one or more of the following: brand marketing, thought leader engagement, field strategy/sales, commercial launch planning, market development.
• KOL engagement experience in oncology and especially rare oncology is preferred.
• New oncology product launch experience is preferred.
• Demonstrated ability to build and maintain relationships with oncology thought leaders.
• Demonstrated excellence in oncology commercialization, launch execution, and business planning.
• Excellent communication, collaboration, and strategic thinking skills.
• Ability to travel extensively within the assigned region and to major congresses.

• Strategic…