Director, Wholesale - Academy

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values – Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality – serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we’re here, and fueling everything we do. Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further – no matter your role.

That means developing, delivering, and selling the state‑of‑the‑art products and digital tools that make top performers even better.

If you are a current Under Armour teammate, please apply to this position on the Internal Career Site Here.

The Director, Wholesale – Academy is responsible for developing and executing the sales strategy for Academy Sports + Outdoors, one of Under Armour's most strategic Sporting Goods partners. This leader will drive profitable growth, strengthen customer relationships, and ensure seamless execution across merchandising, planning, marketing, and operations. This role requires deep Sporting Goods industry expertise, strong executive presence, and a proven track record of leading high‑performing teams.

• Develop and execute strategic sales plans to drive revenue growth, profitability, and market share within Academy Sports + Outdoors.
• Own forecasting, account planning, and seasonal business reviews to ensure achievement of financial targets.
• Identify growth opportunities through consumer insights, marketplace trends, and customer collaboration.
• Partner cross‑functionally to ensure alignment on product assortments, inventory management, and go‑to‑market strategies.
• Serve as the primary relationship owner for Academy Sports + Outdoors.
• Build and maintain strong relationships with merchant, planning, and executive‑level customer partners.
• Lead key business negotiations and strategic conversations to deliver mutually beneficial outcomes.
• Represent Under Armour with professionalism, confidence, and executive presence in all customer interactions.
• Lead, coach, and develop a high‑performing sales team focused on delivering exceptional results.
• Create a culture of accountability, collaboration, engagement, and continuous development.
• Provide clear direction, performance expectations, and career development opportunities for team members.
• Foster strong partnerships across internal stakeholders to drive business success.

• Bachelor's degree with typically 12 years of relevant experience, OR Master's degree with typically 10 years of relevant experience, OR Typically 16 years of relevant work experience without a degree.
• Proven ability to develop and execute strategic sales plans to drive revenue growth, profitability, and market share within the Sporting Goods sector.
• Strong forecasting, account planning, and business review skills to achieve financial targets.
• Experience identifying growth opportunities through consumer insights, marketplace trends, and customer collaboration.
• Excellent cross‑functional partnership skills, aligning product assortments, inventory management, and go‑to‑market strategies.
• Senior customer‑leadership experience and strong relationship‑building skills with executive‑level partners.
• Leadership experience managing and developing a high‑performing sales team.

• Location:
  
  Must reside within commuting distance of Katy, TX office.
• Work Schedule:
  
  Hybrid schedule, requiring 4 days in‑office per week.

• Relocation may be provided up to a specified amount.

$ – $ USD. Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience for the position. Base salary is only one component of our competitive Total Rewards package.

Sponsorship Eligibility: (US ONLY) UA does not offer sponsorship of job applicants for employment‑based…