Hey :) We're looking to hire a You Tube strategist. You'll be responsible for creating the strategy and coming up with the video ideas for all of our clients.
We're looking for someone who deeply understands You Tube as a business tool. Not just how to get views, but how to use content to build authority, attract the right audience, and drive real results like leads and conversions.
Plus, we're looking for someone with a strong eye for what makes a video actually work.
You'll be part of a growing team that works with some of the most established personal brands and businesses in the B2B space. You'll get an inside look into all of our processes and strategies - and have a direct impact on the results we deliver for clients.
Location:
Remote
Time:
Starting part-time, transitioning into a full-time role(must cover EU or US working hours)
Pay: $3,000-$10,000/mo depending on experience, working hours, responsibilities, and terms we agree on
Make sure to watch this and read this document for more info about the role.
I'm excited to see your application, and if you're a fit, we'll reach out with next steps.
Posted by
:
Samu Kovács
Mission for You Tube Strategist
To own and drive the You Tube content strategy across all client accounts by:
Researching and developing video ideas for every clientQuality checking scripts to ensure they convert and performQuality checking thumbnails to maximize click-through rateAnalyzing performance data and reporting results to clientsCommunicating with clients on all strategy-related mattersOutcomes // KPIs
1. Every client has a winning content strategy that drives business results
You'll achieve this through these primary methods:
i. You Tube Research and Content Strategy
Before developing any video ideas, you'll do deep research on the client's niche, competitors, and audience on You Tube using our internal research frameworkBased on that research, you'll build out a content pipeline for each client - ideas designed to attract the right audience, not just viewsEvery idea needs a clear business rationale: why this topic, why this angle, and why this viewer is likely to become a lead or customerYou'll understand the full funnel - how You Tube content drives awareness, builds trust, generates leads, and ultimately contributes to revenue for B2B and educational businessesii. Script
Quality ControlYou'll review every script our script writer produces before it goes to the clientYour job is to make sure each script has the right structure, the right tone for the client's brand, and language that actually converts - not just sounds goodYou'll give clear, specific feedback and only approve scripts when they genuinely meet our quality bariii. Thumbnail
Quality ControlYou'll review every thumbnail our designer creates and give actionable feedback to push the work to a higher levelYou'll make sure every thumbnail is compelling, accurate to the video content, and competitive within the client's nicheiv. Analytics, Reporting, and Client Communication
On a set cadence, you'll pull performance data from client You Tube channels and turn the numbers into real insightsYou'll communicate those insights directly to clients - not just sharing metrics, but explaining what's working, what isn't, and what should changeYou'll own all client communication related to strategy, video performance, and creative direction2.
Continuous Improvement of Strategy and Quality Standards i. Raising the Bar
Stay on top of what's working in the B2B and educational You Tube space and bring those learnings back to the teamRefine our research framework, content strategy process, and quality checklists over timeii.
Team CollaborationWork closely with our script writer and thumbnail designer to build shared standards and give feedback that helps them improveShare strategic insights with Samu regularly to inform business decisionsiii. Documenting Processes
Document your workflows using tools like Loom so they can be taught to future team membersBuild and maintain quality checklists for scripts and thumbnailsCompetencies You Tube as a Business Tool
This is probably the most important one. You need to deeply understand why a…
