Content Manager

WHO WE ARE

KNAPP brings new technology to warehouse automation.

The KNAPP Group is a global provider of intelligent automation solutions for intralogistics and manufacturing, specializing in the sectors healthcare, fashion/apparel, general retail, food retail, industry and service. We live and breathe automation. We, more than 8,000 employees of the KNAPP Group across over 60 locations worldwide, shaping the future-oriented intralogistics industry, are dedicated to making complexity simple.

One of KNAPP’s primary goals is to use continuous innovation to drive warehouse automation forward, always with the specific needs of the customers in mind. KNAPP Group’s unrelenting development activity is evident in everything from automated order picking systems and continuing refinement of container handling technology to its state-of-the-art, industry leading software solutions.

The Digital Media Specialist manages KNAPP US & Canadian digital content, website updates, paid and organic social media, video management, and marketing analytics. This role ensures all digital channels are current, on-brand and performing effectively. The Specialist partners with the Content Manager, Marketing Operations Manager and Event Manager to support campaigns, events, and content distribution while maintaining the technical and creative health of KNAPP’s web and media platforms.

To perform this job successfully, the individual must be able to perform the following satisfactorily; other duties may be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Coordinate website maintenance and functionality by working with external agencies, the Marketing Operations Manager, and Content Manager.
• Create and update landing pages for new assets, events, press releases and announcements.
• Execute all graphic design needs including ads, social posts, blogs, white papers and campaign assets.
  • Manage Hub Spot emails, templates and digital workflows supporting ongoing campaigns
  • Own Vimeo channel organization, asset cleanup and video performance reporting.
• Support video editing for monthly campaigns and project-based customer storytelling.
• Maintain website system health, check integrations and ensure correct functionality across platforms.
• Partner with Event Manager on tradeshow-related digital assets and website updates.
• Support Content Manager with publishing blogs and enabling independent posting workflows.
• Track digital performance across GA4, Hub Spot Analytics and other reporting tools.

• Bachelor’s degree in Digital Media, Graphic Design, Marketing, Communications, or a related field is preferred.
• Minimum of 3 years of hand-on experience managing websites, digital campaigns, and multimedia assets in a B2B or corporate marketing environment.
• Proven experience working with Word Press, Elementor or similar CMS platforms, including page creation, content updates, and coordination with external web development partners; basic HTML/CSS knowledge is a plus.
• Advanced proficiency in Adobe Creative Cloud tools, including Photoshop, Illustrator, InDesign, and Premiere Pro, with the ability to produce high-quality digital assets efficiently.
• Practical experience with video editing, basic motion graphics, and video asset management; familiarity with Vimeo channel organization and performance tracking.
• Working knowledge of email platform such as Hub Spot or simil.ar, including email templates.
• Ability to track and interpret digital performance metrics using tools such as GA4, Hub Spot Analytics, and platform-specific tools to inform optimization recommendations.
• Ability to partner and cross-function effectively with Content, Marketing Operations, Events, and external vendors to support campaigns, events, and publishing workflows.
• Strong focus on accuracy, consistency, system health, and digital hygiene across websites, integrations, and content libraries.
• Ability to juggle multiple concurrent projects, meet deadlines, and adapt quickly to shifting priorities in a fast-paced marketing environment.

Core Competencies:

• Relationship…