Marketing Coordinator

Position Summary

Baden Sports is looking for a Marketing Coordinator who takes real ownership of the work in front of them. This is a hands‑on, execution‑focused role for someone who doesn't wait to be told what needs to be done — they see it, own it, and get it across the finish line.

Baden Sports is looking for a Marketing Coordinator who takes real ownership of the work in front of them. This is a hands‑on, execution‑focused role for someone who doesn't wait to be told what needs to be done — they see it, own it, and get it across the finish line.

You’ll be responsible for the day‑to‑day execution of our marketing campaigns, events, partnerships, and content — managing timelines, keeping stakeholders aligned, and making sure nothing slips. You’ll have direct ownership of key areas including email marketing, event coordination, and our state adoption partner program. A genuine passion for sports is a big plus. We market to coaches, athletes, and athletic organizations every day, and someone who understands that world — whether through playing, coaching, or working in sports — will hit the ground running.

• Own the execution of email marketing campaigns end-to-end — building lists, scheduling sends, proofing content, and tracking performance in Klaviyo.
• Manage the marketing content calendar, ensuring all deadlines are met and assets are delivered on time across every channel.
• Own the routing and approval process for marketing materials — driving projects through design, review, and sign-off with a sense of urgency.
• Ensure brand consistency across email, social, digital, and print — catching errors and flagging anything that doesn't meet our standards before it goes out.
• Own social media scheduling and asset coordination, working with the team to keep content flowing on time.

• Take full ownership of event logistics from planning through execution — managing timelines, checklists, vendor coordination, supplies, and on‑site needs.
• Build and maintain event SOPs so that no detail is missed and every show runs smoother than the last.
• Own sponsorship tracking and fulfillment — making sure every commitment to a partner or organization is delivered accurately and on time.
• Manage the shipping and delivery of event materials, branded product, and promotional items.
• Track event ROI and compile post‑event recaps with actionable takeaways.

• Own Baden's state adoption program — managing orders, timelines, and communications with schools, coaches associations, and athletic organizations to ensure custom product ships on time, every time.
• Serve as the day‑to‑day point of contact for partnership and adoption inquiries, building strong relationships with the organizations we serve.
• Maintain organized, up‑to‑date records of partner contacts, agreements, deliverable schedules, and activation timelines.
• Support athlete and coach partnerships by managing communication cadences and ensuring all asset and fulfillment requests are handled promptly.

• Own the project management tool ( or similar) for the marketing team — keeping tasks, deadlines, and ownership current so nothing falls through the cracks.
• Track marketing budgets and vendor invoices, flagging discrepancies and keeping leadership informed.
• Prepare campaign and event recap reports with clear performance summaries.
• Provide administrative support to the marketing team — scheduling, file organization, and correspondence — as needed.

• 1–3 years of experience in a marketing, events, or coordinator role — strong internship experience considered.
• A track record of owning tasks and delivering results without heavy supervision.
• Exceptional organizational skills and attention to detail — you build the systems that keep projects on track.
• Strong written communication skills — able to write clearly, proofread accurately, and represent the brand professionally.
• Experience with email marketing platforms (Klaviyo a plus), project management tools (, Asana, or similar), and Microsoft Office or Google Suite.
• Ability to…