Sr. Product Manager - Advertising Technologies

Job Summary

Free Wheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Free Wheel is looking for a Senior Product Manager to develop and deliver on a market-informed roadmap and strategy for a wide array of buy-side capabilities, with a focus on our application products (APIs and UIs). You’ll immerse yourself in the Connected TV (CTV) market to make us the best platform in the world to buy CTV advertising. Working alongside colleagues throughout Comcast, you’ll deliver innovative products that help customers better deliver their ads to the right audiences worldwide.

This role will work on the Buyer Cloud (fka Beeswax) buying platform within the Free Wheel product suite. Buyer Cloud’s driving vision is to be the best platform in the world for buying CTV advertising. Buyer Cloud is an easy-to-use, massively scaled, high-availability and highly flexible platform used by buyers worldwide. We offer our customers the most extensible and transparent advertising platform in the world and process millions of transactions per second.

We are looking for a Senior Product Manager to develop and deliver on a market-informed roadmap and strategy for a wide array of buy-side capabilities. You’ll immerse yourself in the Connected TV market to make us the best platform in the world to buy CTV advertising. Working alongside colleagues throughout Comcast, you’ll deliver innovative products that help customers better deliver their ads to the right audiences worldwide.

Programmatic Advertising;
Advertising Agency;
Product Management;
Advertising Technologies

• Lead the conception, design, and implementation of key capabilities that offer our customers unique opportunities to buy CTV advertising.

• Collaborate closely with our engineering team to guide products to launch and beyond.

• Work with all essential stakeholders, internal and external, to achieve high-quality decisions and outcomes.

• Showcase your product launches in release trainings, client emails, and company webinars.

• 5+ years of product management experience, ideally on the buy-side of advertising products.

• A deep familiarity and passion for building and scaling flexible APIs.

• Familiarity with Connected TV and television advertising, and real time bidding platforms.

• Expertise in understanding customer needs and synthesizing them into successful product initiatives.

• Substantial experience working directly with stakeholders in engineering.

• Demonstrable track record of taking product initiatives through the full lifecycle.

• Excellent communication skills, both verbal and written, with the ability to adjust communications style based on your audience.

• Representing the Voice of the Customer throughout the product lifecycle to guide product development and strategy
• Conducting market research and competitor analysis to inform strategic product positioning and direction
• Collaborating with product development teams to ensure the delivery of high-quality products within timelines
• Participating in strategic planning for product enhancements, including content, pricing, packaging, and feature sets
• Assisting in the financial management of products, analyzing budget variances to identify performance opportunities and risks
• Communicating market trends, opportunities, and risks, developing and advocating for product feature sets and benefits
• Performing feasibility assessments…