Marketing Associate

Moutonière is a new luxury house that produces limited‑edition collections designed by contemporary artists and produced by heritage artisans for the modern patron. Since launching our first collection of silk scarves in Paris in 2024, we have expanded into outerwear, bags, silk sets, and fine jewelry, building a world shaped by craftsmanship, artistry, and enduring design.

As we prepare to launch our Spring/Summer 2027 collection and open our first retail location in Austin, almost none of what makes this brand distinctive — how the clothes are made, who makes them, and the people building the company — is being captured or shared consistently. That's what this role exists to fix.

This role sits at the intersection of content production, editing, and brand strategy. Right now, Moutonière's most compelling content is the sourcing and learning process itself — mill visits, fittings, artisan relationships, the process of figuring out how something should be made. When a product associate is on the ground at a leather mill in Florence, you're the one who takes her raw phone footage and turns it into a polished piece within days.

As the brand grows, the scope will widen to include photoshoots, founder and team content, and full grid curation — but the near‑term mandate is documenting the process of building the collections.

This is not a role for someone who needs to be told what to post next. You will own the content calendar outright — planning, production, and posting, on schedule, with real creative latitude over how the brand looks and sounds online. We're genuinely open to new formats and ideas — this person will help define what Moutonière's content becomes, not just execute an existing playbook.

If the calendar isn't getting delivered, that's a problem with the role's core deliverable, not a shared one.

The ideal candidate has a strong visual eye, is fluent in both video and photo editing, and can operate independently across original production and remote‑capture editing without close direction.

• Turn team travel — mill visits, artisan meetings, fabric and material sourcing trips — into the brand's primary content stream, in the vein of a real-time, honest documentation of the process of building each collection
• Take footage and photos shot by teammates in the field — for example, a product associate documenting a leather sourcing trip in Florence — and cut it into finished, on‑brand content without having been there yourself
• Build a simple, repeatable capture brief so traveling team members know what to shoot before they leave, so raw footage arrives usable rather than unusable
• Find the story in the process itself — why this mill, why this material, what almost didn't work — rather than defaulting to generic travel or lifestyle framing
• Make sure each trip's content feels organic and specific to what actually happened, not a generic template applied to every location
• Organize and maintain the brand's growing footage and photo library so nothing shot on a trip goes unused

Editorial Tone & Craft Standard

• Approach every piece as a considered, self‑contained story — not a running travel diary — with a clear point of view: why this material, this maker, this method
• Keep the frame on the craft and the decision behind it, not the destination — the work itself is the subject, not the trip
• When a founder or team member appears on camera, position them as a guide into the work — narrating and contextualizing — with the camera's attention on the material, the hands, and the process rather than on personality
• Bring genuine editorial restraint and production polish to every piece; pacing and composition should read as considered, never casual or dashed-off
• Own the…