Managing Director Of Ai

Poston Communications is seeking a Managing Director of AI to further advance the practical and responsible integration of artificial intelligence across our growing national agency.

This is a leadership role for a communications professional who combines strong public relations, content and client service experience with hands-on AI fluency. The ideal candidate understands how agency teams work, can translate emerging technology into repeatable processes and brings the judgment required for crisis, litigation and other sensitive client matters.

The Managing Director of AI will oversee PostonAI and the agency's broader AI roadmap, working closely with the CEO, Leadership Team, account teams and external technology partners to prioritize initiatives, manage implementation and drive adoption. This role requires someone who can move between strategy and execution - from configuring tools around operational needs and building workflows to testing outputs, training colleagues and maintaining clear standards for accuracy, confidentiality, data protection and human review.

Poston Communications is a fully remote agency with team members located across the United States.

• Develop and execute the agency's AI strategy and roadmap, identifying where AI can responsibly improve client work, service delivery and internal operations.
• Lead the development and continued evolution of the agency's AI-enabled offerings and products, building on the foundation of the Poston Formbook, the agency's process-oriented approach and PostonAI.
• Serve as the day-to-day owner of PostonAI, translating priorities from the CEO and Leadership Team into project plans, timelines, responsibilities and measurable outcomes.
• Lead the development, organization and continuous improvement of the agency's proprietary AI agents, workflows, skills, prompts, templates and related intellectual property, ensuring these resources are documented, maintained, protected and positioned for scalable use.
• Develop and maintain productive relationships with the agency's AI consulting team, technology providers and other external partners to advance agency priorities and deliver greater value to clients.
• Evaluate and pilot AI platforms and vendors, coordinating with external technology partners on enhancements, integrations and implementation priorities.
• Track adoption, efficiency, quality and business impact, regularly reporting progress and recommendations to agency leadership while translating emerging AI capabilities and risks into practical guidance for the agency and its clients.

• Drive the positioning and sale of PostonAI and the agency's broader AI capabilities in new business pitches, prospect conversations and existing-client growth discussions, serving as a subject matter resource who can clearly articulate their value.
• Partner with agency leadership and account teams to identify, qualify and advance opportunities for PostonAI implementations and other AI-enabled services.
• Translate prospective client needs into tailored recommendations, demonstrations, scopes of work and implementation plans.
• Partner with agency leadership to develop, package, scope and price PostonAI engagements and new AI-enabled offerings, including allocating implementation resources, managing related vendor costs and monitoring client satisfaction, engagement performance and profitability.
• Develop proposal language, pitch materials, case studies, demonstrations and other sales resources, and identify market opportunities that can inform new AI products, services and revenue streams.

• Work directly with account and operations…