Senior Marketing Director, Generic Medicine Manufacturers

Description Who is USP?

The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world’s leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide.

At USP, we value inclusive scientific collaboration and recognize that attracting diverse expertise strengthens our ability to develop trusted public health standards. We foster an organizational culture that supports equitable access to mentorship, professional development, and leadership opportunities. Our partnerships, standards, and research reflect our belief that ensuring broad participation in scientific leadership results in stronger, more impactful outcomes for global health.

USP is proud to be an equal employment opportunity employer (EEOE) and is committed to ensuring fair, merit-based selection processes that enable the best scientific minds—regardless of background—to contribute to advancing public health solutions worldwide. We provide reasonable accommodations to individuals with disabilities and uphold policies that create an inclusive and collaborative work environment.

The Senior Marketing Director, Generic Medicine Manufacturers will lead the growth strategy for USP standards, products, and solutions in support of the USP 2030 strategy. This is a key marketing leadership role within the Program, Region Operations and Strategy (PROpS) division that will be responsible for USP’s flagship $180M revenue portfolio and for establishing strategic direction for future revenue growth. This role manages a portfolio that serves customers across the generic medicines industry, spanning analytical R&D through manufacturing, and co-leads the Program Unit Team with Science to shape annual priorities, go-to-market strategies, marketing plans, and stakeholder engagement efforts.

The incumbent will use market insights, customer feedback, and performance data to identify trends, opportunities, and challenges, and to develop strategies that drive growth and achieve revenue and KPI targets. In addition, this role will leverage insights on target audiences, product usage and customer pain points to optimize the portfolio, strengthen customer alignment, and drive growth. Working closely with Science, Product Management, Digital Marketing, Global External Affairs, USP Education, and other cross-functional partners, this leader will ensure effective execution across the portfolio that serve pharmaceutical, CXO, or other generic medicines manufacturers.

The ideal candidate is a strategic and visionary marketing leader with deep knowledge of the pharmaceutical and life sciences landscape, including complex product life cycles, regulatory considerations, customer segmentation, and value-based messaging. The role requires a strong blend of strategic thinking, market insight, analytical rigor, and team leadership to build integrated marketing strategies that support pipeline growth and strengthen brand credibility in the market.

This supervisory role requires someone who can drive thought leadership, manage multiple priorities effectively, and develop high-performing teams. The incumbent will foster strong collaboration across functions to translate strategy into action, advance USP’s mission, and deliver public health impact. Success in this role requires strong business acumen, critical thinking, project management, and excellent communication and stakeholder management skills.

The ideal candidate is a visionary leader with deep expertise in pharma marketing, a strong grasp of scientific and technical information, and proven success in managing cross-functional teams. This is a professional supervisory position and the incumbent in this role will drive…