Director, Military, Drug and Regional

Location: Northern

Help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.##

Job Description
** About us
** With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations.

Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other.

Join us and play your part in making life’s moments mean a little more.
** About the Function
** Sales is where our brands meet the real world.

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.
** About this role
** The Director, Military Channel & Regional Accounts is responsible for leading the company's commercial strategy across the Military channel while overseeing a portfolio of key regional retail customers.
This is a highly visible leadership role responsible for driving sustainable growth across one of the organization's most strategic and unique routes to market. You'll shape long-term customer strategy, lead national negotiations, influence distributor execution, and coach a high-performing team focused on delivering outstanding commercial results.
Success in this role requires deep Military Channel expertise, exceptional customer leadership, and the ability to build strong partnerships across customers, distributors, brokers, and internal commercial teams. While Military experience is essential, familiarity with regional grocery and package liquor chains will enable you to maximize growth across the broader portfolio.
** Military Channel Leadership (Spirits Portfolio)*
* · Own the national Military channel strategy across AAFES, NEXCOM, CGX and MCX, driving growth across Spirits globally.
· Develop annual Business Plans with Military customers and broker partners.
· Lead commercial planning, innovation launches, promotional strategy and annual negotiations.
· collaborate with our military broker to ensure flawless execution across Military channel globally.
· Identify emerging consumer trends and growth opportunities unique to the Military channel.
** Regional Retail and Military Leadership (Beer Portfolio)
** Lead a portfolio of strategic regional grocery and regional customers, including HEB, Publix, Wegmans, Food Lion, Bev Mo/Go Brands, Win Co Foods, Raley's and all 4 branches of the Military for the beer portfolio, among others. Build customer-centric growth plans that strengthen market position and create long-term value.
** Lead a Winning Team
** You'll lead and develop a team of four Key Account Managers responsible for Military Beer and strategic regional customers. This role calls for an inspiring leader who creates accountability, develops talent, and builds a culture of commercial excellence. You'll play a critical role in shaping the next generation of leaders while driving exceptional business performance.
** Experience/skills required:*
* · Significant experience…