Senior Marketing Coordinator

Location: Northern

## Senior Marketing Coordinator Apply remote type:
Hybrid locations:
East Brunswick, NJ:
Princeton, NJ:
Whippany, NJ:
Red Bank, NJ:
Saddle Brook, NJtime type:
Full time posted on:
Posted 3 Days Agojob requisition :
JR-100405# Withum is a place where talent thrives - where who you are matters. It’s a place of endless opportunities for growth. A place where entrepreneurial energy plus inclusive teamwork equals exponential results.# Explore different industries. Learn new skills. Connect with our diverse teams of professionals to gain insight into the career you envision. Your Career Starts with You.#
** Experience the Transformative Power of Withum Plus You - that’s the Power in the Plus!
***
* Job Description:

** Highly organized and collaborative Senior Marketing Coordinator to support the development and execution of strategic industry marketing initiatives for Industrial Consumer Products, Dealership, and Energy industries within a leading national accounting and advisory firm. This role will report to the Marketing Leader over these industries and collaborate with a team to execute integrated, multi-channel marketing campaigns and strategies that support targeted growth opportunities, brand visibility, pipeline growth, and client engagement.

The ideal candidate is a proactive marketing professional with strong project management and execution skills who thrives in a fast-paced professional services environment. This role will focus heavily on campaign execution, content and thought leadership coordination, sponsorship support, and reporting while contributing to the development and implementation of strategic marketing initiatives.

Withum’s brand is a reflection of our people, our culture and our strength. Withum has become synonymous with teamwork and client service excellence. The cornerstone of our success can truly be accredited to the dedicated professionals who work here every day, whose mission is to help our clients grow and thrive - to be in a position of strength. But our commitment goes beyond our clients as we continue to live the Withum Way, promoting personal and professional growth for all team members, clients, and surrounding communities.
** How You’ll Spend Your Time:
*** Supporting the development and execution of integrated, multi-channel marketing campaigns across email, digital, social media, content marketing, webinars, and events.
* Implementing marketing initiatives aligned with industry growth priorities, business development objectives, relationship development, and pipeline growth.
* Coordinating campaign timelines, deliverables, approvals, stakeholder communications, assets, tracking, and engagement reporting to ensure successful execution.
* Assisting with targeted account-based marketing (ABM) campaigns and related activities.
* Coordinating the development and distribution of thought leadership content, marketing collateral, presentations, and case studies.
* Collaborating with internal subject matter professionals and Marketing Centers of Excellence to support content marketing initiatives.
* Ensuring brand consistency and messaging alignment across marketing materials and channels.
* Supporting planning and execution of strategic industry conferences, sponsor ships, webinars, and client engagement activities, including logistics, promotional communications, attendee tracking, and post-event follow-up.
* Identifying opportunities to increase visibility and engagement through strategic events and industry activities.
* Maintaining marketing calendars, campaign schedules, and project management tools.
* Tracking campaign performance metrics and assisting with reporting on marketing effectiveness and pipeline impact in partnership with Marketing Operations.
* Supporting CRM and marketing automation activities, including email distribution lists, campaign setup, and data management.
* Supporting senior marketing leaders to provide day-to-day coordination and support for marketing projects and campaigns.
* Contributing ideas and recommendations to improve marketing processes, campaign execution, and client engagement efforts.
** The kinds of people we want to talk to have many of the…