Marketing Manager

Overview

The US Oncology Network is looking for a Marketing Manager to join our team at Texas Oncology. This full-time position will support our Dallas, DFW-West, and NE Texas Regions.

This is a remote role; the candidate must reside within the North Texas area.

As a part of The US Oncology Network
, Texas Oncology delivers high-quality, evidence-based care to patients close to home.
Texas Oncology is the largest community oncology provider in the country and has approximately 530 providers in 280+ sites across Texas, our founders pioneered community-based cancer care because they believed in making the best available cancer care accessible to all communities, allowing people to fight cancer at home with the critical support of family and friends nearby. Our mission is still the same today—at Texas Oncology
, we use leading-edge technology and research to deliver high-quality, evidence-based cancer care to help our patients achieve “More breakthroughs. More victories.” ® in their fight against cancer. Today,
Texas Oncology treats half of all Texans diagnosed with cancer on an annual basis.

The US Oncology Network is one of the nation’s largest networks of community-based oncology physicians dedicated to advancing cancer care in America. The US Oncology Network is supported by McKesson Corporation focused on empowering a vibrant and sustainable community patient care delivery system to advance the science, technology, and quality of care.

Manages the planning, directing, and coordination of US Oncology marketing services. Ensures products and services are marketed in accordance with budgeted objectives to achieve maximum profitability. Assists the Vice President of Marketing to develop marketing plans to meet changing marketing and competitive conditions.

• Manages the development and preparation of short-term and long-range marketing services plans based on corporate goals and objectives to ensure profit growth and expansion of products and services. Manages network-wide communications and public relations program throughout the corporation. Ensures coordination of all company communication programs by keeping appropriate staff informed and providing expertise and assistance as needed.
• Identifies and manages the development of marketing tools to assist in the development efforts of all market segments.
• Implements product or service modification based on research or communication with appropriate field staff. Ensures company capitalizes on market opportunities. Develops and distributes pertinent reports that prove beneficial in supporting marketing services and management. Ensures timely generation and summarization of marketing reports.
• Ensures that marketing activities are planned, managed, and controlled in order to maximize potential benefit to the company within budgetary guidelines. Manages all aspects of corporate functions and conferences including meeting strategy, planning, budget, advertising, communication, setup/breakdown, negotiating with external vendors, and post-function evaluation. Functionally oversees and delegates all resources related to the support of corporate conferences.
• Monitors markets, industries, and companies to maintain an updated information base. Participates in industry organizations and develops useful contacts, knowledge, and trends to cultivate new product ideas. Develops and recommends expansion of products or services based on sound market and financial analysis.
• Implements advertising and public relations policies and formulates general advertising and public relations campaigns in support of corporate and field marketing activity. Prepares marketing services/advertising budgets based on an understanding of company operations and objectives as well as customer needs and prospective markets.
• Manages advertising creation and media placement. Assures the accurate distribution of costs to appropriate organizational levels. Manages the preparation of copy for advertisements, brochures, booklets, press releases, and direct mail pieces.
• Evaluates market reactions to advertising and public relations programs and…