Strategist

ABOUT M&C SAATCHI WORLD SERVICES

M&C Saatchi World Services is a full-service marketing company renowned for using commercial advertising to solve the world’s toughest challenges. World Services is a specialty branch of M&C Saatchi Group, and we provide strategic communications, behavior change, and marketing support to Public Sector clients with special emphasis on the US Federal Government and State, Local, Tribal, & Territorial leaders.

M&C Saatchi World Services is seeking a strategic and insight-driven Strategist to develop and execute communications approaches that shape audience understanding, influence behavior, and support mission objectives across a diverse portfolio of federal programs.

Working closely with communications, creative, stakeholder engagement, research, analytics, and account teams, you will transform audience insights and organizational priorities into compelling communications strategies that drive measurable outcomes. You will play a central role in campaign planning, message development, audience engagement, and performance evaluation, ensuring communications efforts remain aligned with stakeholder needs and organizational goals.

The ideal candidate combines strong strategic thinking with exceptional communication skills and a deep understanding of audience behavior. They are comfortable working across disciplines, collaborating with stakeholders, and translating complex challenges into clear, actionable communications solutions.

This is a hybrid role; however, the ideal candidate will live in the District of Columbia, Maryland, and Virginia (DMV) region.

• Develop and implement integrated communications strategies that support organizational priorities, stakeholder engagement objectives, and mission outcomes.
• Translate audience insights, research findings, and organizational goals into effective communications approaches and messaging frameworks.
• Support the development and execution of communications campaigns across digital, social, stakeholder engagement, and traditional communications channels.
• Develop strategic briefs, messaging frameworks, communications plans, content strategies, and campaign recommendations.
• Assist in audience research, stakeholder analysis, environmental scanning, and trend monitoring to inform strategic decision-making.
• Collaborate with creative, content, media, analytics, and stakeholder engagement teams to ensure communications activities align with strategic objectives.
• Guide the development of creative, content, and production briefs that translate strategic intent into effective communications products.
• Support leadership communications, stakeholder engagement initiatives, public affairs activities, and mission-focused communications efforts.
• Evaluate communications effectiveness through performance metrics, audience insights, sentiment analysis, and engagement reporting.
• Develop presentations, reports, briefings, and recommendations that communicate strategic thinking and campaign performance to stakeholders.
• Ensure communications products maintain consistency across messaging, tone, audience needs, accessibility standards, and brand requirements.
• Identify opportunities for innovation, optimization, and continuous improvement across communications programs and engagement activities.

• Experience developing communications strategies, stakeholder engagement plans, public affairs initiatives, or integrated communications campaigns.
• Strong understanding of audience analysis, strategic messaging, and communications planning methodologies.
• Experience translating research findings, audience insights, and performance data into actionable communications recommendations.
• Experience incorporating AI-enabled research, audience intelligence, and trend analysis tools into communications, engagement, and strategic planning efforts.
• Curiosity in technology landscape and how AI is changing communications.
• Excellent written, verbal, presentation, and facilitation skills.
• Ability to synthesize complex information into clear, compelling, and audience-focused communications strategies.
• Experience developing messaging frameworks,…