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Retention Marketing Lead: End-to-End GTM & Adoption

Job in Northern, Floyd County, Kentucky, USA
Listing for: Strava, Inc.
Full Time position
Listed on 2026-08-25
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Digital Marketing, Marketing Communications, Product Marketing
Salary/Wage Range or Industry Benchmark: 140000 - 180000 USD Yearly USD 140000.00 180000.00 YEAR
Job Description & How to Apply Below
Location: Northern

Strava, Inc. is seeking a role focused on growth, lifecycle, and product marketing to bridge PMM and Lifecycle Marketing, driving end-to-end GTM launches and experiments.

You’ll own briefs, build audiences with Mar Tech, and run campaigns across Iterable, Braze, and Kevel from day one. You’ll work hands-on to run launches, shape the playbook, and collaborate with data, PMM, and lifecycle teams to maximize subscription value and activation.

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