Product Marketing Manager, Travel

Are you ready to trade your job for a journey? Become a Fly Mate!

Passion, excitement & global collaboration are all core to what it means to be a Fly Mate. At Flywire, we’re on a mission to deliver the world’s most important and complex payments. We use our Flywire Advantage - the combination of our next-gen payments platform, proprietary payment network and vertical specific software, to help our clients get paid, and help their customers pay with ease - no matter where they are in the world.

What more do we need to truly be unstoppable? Perhaps, that is you!

Flywire is a global payments enablement and software company, founded more than a decade ago to solve high-stakes, high-value payments in higher education. We’ve since scaled into new regions and industry verticals and expanded our product offerings to deliver meaningful value to our clients around the world.

Today we support more than 5,300 clients across the global education, healthcare, travel & B2B industries, with diverse payment methods across 240 countries & territories and more than 140 currencies.

With over 1,400 global Fly Mates, representing more than 40 nationalities, and in 15 offices world-wide, we’re looking for Fly Mates to join the next stage of our journey as we continue to grow.

As Flywire continues to scale its Travel software and payments platform, Product Marketing plays a central role in how we turn product capability into market impact.

We serve more than 22,000 travel and hospitality businesses. This role covers both lines of our Travel vertical:
Hospitality, including hotels and boutique accommodations, and Experiential, including travel operators and DMCs. With Sertifi by Flywire, we cover the full path from contract to settlement, including digital contracts, deposits, and group event payments.

This role sits at the intersection of Product and Go to Market. The focus is straightforward. Make our solutions easy to understand, easy to sell, and clearly differentiated. You will shape how we position our products, how we go to market, and how we enable teams to win. The output shows up in pipeline quality, conversion, and revenue. You will report to the VP, Product Marketing.

You will connect product strategy, customer insight, and commercial execution. That means sharpening our story, targeting the right customers, and ensuring consistency across every touchpoint. It also means bringing real feedback from the field back into how we evolve both messaging and product direction.

• Define clear, differentiated positioning and value propositions for our Travel solutions
• Own Ideal Customer Profiles and buyer personas across the Hospitality and Experiential segments, grounded in customer and market insight
• Translate complex software and payments capabilities into simple, compelling narratives
• Ensure consistency across Product, Marketing, and Sales

• Lead go to market strategy for launches, releases, and commercial initiatives in Travel
• Partner with Product to turn roadmap into market ready messaging and materials
• Drive coordinated execution across Sales, Marketing, and Partnerships
• Continuously refine approach based on performance and feedback

• Build and maintain high quality enablement materials including decks, battle cards, demos, and value narratives
• Equip Sales and Relationship Management teams to position and sell effectively across both lines of business
• Partner with Sales and Rev Ops to improve win rates, deal quality, and conversion
• Support deal strategy in competitive situations with clear articulation of value

• Synthesize customer feedback, win loss insights, and field input into actionable direction
• Build a strong understanding of travel and hospitality buyers, market dynamics, and competition, including gateways, point solutions, and incumbent PMS and CRM workflows
• Feed insights back into positioning, targeting, and product decisions

• Use AI to improve speed and quality across content, messaging, and research
• Experiment with workflows that increase…