Graduate Assistant Athletic Marketing and Revenue Generation

Graduate Assistant for Athletic Marketing and Revenue Generation Please see Special Instructions for more details.

This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.

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Posting Number STU
00013PO25

Job Title Student Employee

Internal Title Graduate Assistant for Athletic Marketing and Revenue Generation

Campus Upstate

College/Division USC Upstate College/Division Level

Advertised Salary

Advertised Salary $1000/month plus out-of-state tuition waiver if applicable

Location of Vacancy USC Upstate, Spartanburg, SC

Part/Full Time Part Time

20

Schedule will be vary depending on athletic contests and department needs, but candidates must be available to work nights and weekends.

Student Employee

Advertised Job Summary

The University of South Carolina Upstate is seeking applicants for a graduate assistant for marketing, fan engagement and revenue generation. Under the direction of the Assistant Athletic Director for Marketing and Revenue Generation, this position will support and implement strategies toward maximizing fan attendance, ticketing and sponsorship revenue for USC Upstate athletics and its 13 sport programs.

At USC Upstate, we strive to provide an individualized and broad graduate assistantship experience. The overall goal of the graduate assistantship program is to gain knowledge and experience through opportunities so that upon graduation, an individual is ready to move into a full-time position within the field of collegiate athletics administration.

• Lead marketing, promotional and game presentation effort for assigned sports
• Serve as secondary marketing and group ticket contact for men’s basketball and women’s basketball
• Assist with corporate partnership prospecting, proposals and stewardship under the direction of the Sr. Assoc. AD for External Operations
• Identify and implement grassroots marketing activities on-campus and around the Spartanburg community
• Researches and identifies innovative concepts to help with fan engagement and revenue generation concepts
• Assist with planning and executing of non-gameday events (Morgan Square Madness, Sparty Awards, Sparty’s Ball, Fox Sports 98.3 FM Upstate Takeover Day, Hall of Fame Induction)
• Assist in training, scheduling and supervision of undergraduate student workers for assigned sports
• Assist in management of USC Upstate’s presence at community events, including mascot appearances and Sparty’s Kids Club
• Other duties as assigned by the Assistant Athletic Director for Marketing and Fan Experience or Sr. Associate Athletic Director for External Operations

• Acceptance into the Master of Science in Sport and Entertainment Management ( MSEM ) program at the University of South Carolina, Columbia or the Business Analytics Master’s program at USC Upstate
• Must be accepted as a graduate student to accept the graduate assistant position
• Ability to interact effectively with student-athletes, colleagues, coaches and supporters
• Ability to work independently and as part of a team
• Attention to detail
• Successful background check

• Bachelor’s degree in related field of study (marketing, communications, sports management)
• Previous experience in intercollegiate athletics or professional sports franchises

• Prompt and regular attendance
• Ability to work schedule as defined (night and weekend hours)
• Must be able to adhere to all USC Upstate, Big South Conference and NCAA rules and regulations
• Comfort with juggling multiple tasks
• Excellent written and oral communication skills

• Stipend of $1,000 per month for a 10-month academic year, with the possibility of a summer appointment
• Out-of-state tuition waiver, if applicable (valued at approximately $12,000 to…