Director of Advertising

Are you a skilled and innovative advertising professional with a passion for driving growth through strategic ad campaigns? Connected Age Marketing & Media Services is seeking a Director of Advertising to manage and optimize advertising efforts for both our company and our clients. This specialized leadership role is entirely focused on running ads and managing the ads budget, ensuring the best possible outcomes for every dollar spent.

As the Director of Advertising, you’ll be responsible for overseeing the company’s net profits, which are allocated to growth through advertising. From this budget, you’ll receive 20% as your compensation, incentivizing you to manage and optimize ad spend effectively. This role requires an individual with prior experience running successful ad campaigns, an ability to diversify and optimize ad strategies, and a commitment to driving measurable results.

This is a relatively independent position, where you’ll collaborate with the Fulfillment Department for client-related ads but otherwise operate in a focused and specialized capacity, answering directly to the President and Vice President. As an upper-management role, you’ll also receive profit-sharing bonuses and work toward a portion of company ownership, making this an exciting opportunity for a motivated advertising expert.agency.

• Oversee and manage the company’s advertising budget, which accounts for 10% of all net profits, ensuring every dollar is spent effectively to drive measurable growth.
• Run and optimize advertising campaigns for the company and its clients, delivering high-quality results that align with each project’s goals.
• Monitor and analyze ad performance across platforms to continuously refine strategies and improve return on investment (ROI).
• Diversify ad spend by exploring and implementing campaigns on various platforms, including Google Ads, Facebook, Instagram, Linked In, and others as needed.
• Collaborate with the Fulfillment Department to ensure ad campaigns align with client needs and broader marketing strategies.
• Maintain up-to-date knowledge of industry trends, emerging platforms, and advertising best practices to keep campaigns innovative and competitive.
• Provide detailed reports on campaign performance, ROI, and optimization strategies to the President and Vice President.
• Work independently to manage all aspects of advertising, from initial planning and execution to ongoing management and refinement.
• Drive the company’s growth through creative and strategic advertising, ensuring that the allocated budget achieves maximum impact.

• Proven experience in running and managing successful advertising campaigns across multiple platforms (e.g., Google Ads, Facebook, Instagram, Linked In).
• Strong analytical skills with the ability to interpret data, measure performance, and optimize campaigns for better results.
• Knowledge of ad strategy diversification and the ability to allocate budgets effectively across various platforms and audiences.
• Self-motivation and the ability to work independently while maintaining clear communication with leadership and other departments.
• Excellent organizational and time-management skills to handle multiple campaigns simultaneously.
• A deep understanding of ad performance metrics, targeting strategies, and bidding optimization.
• A track record of driving measurable results through paid advertising efforts.
• A commitment to continuous learning and adapting to new advertising trends and tools.

• Experience running ad campaigns for digital marketing or service-based industries.
• Familiarity with client-facing advertising management, including understanding how to align campaigns with broader marketing goals.
• Expertise in emerging advertising…