Event Manager, Tradeshows Addison, TX; Hybrid); Bellevue, WA; Hybrid); Durham, NC; Hybrid); Emeryville, CA; Hybrid
Listed on 2026-09-06
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Marketing / Advertising / PR
Event Management & Planning, Marketing Communications
Location: Northern
Addison, TX (Hybrid);
Bellevue, WA (Hybrid);
Durham, NC (Hybrid);
Emeryville, CA (Hybrid);
Reston, VA (Hybrid)
The Basics:
Tanium is seeking an Event Manager, Trade shows to own the end-to-end planning, logistics, and execution of Tanium's presence at third-party trade shows, industry conferences, and sponsored events across North America and globally. This role is central to how Tanium shows up in the market — ensuring every booth, sponsorship, and event activation reflects the brand with precision, generates qualified pipeline, and delivers a measurable return on investment.
The ideal candidate is an experienced B2B event professional with deepexpertisein tradeshow operations — someone equally comfortable negotiating a contract with a general services contractor, managing a $1M+ event budget, and briefing a field sales team on pre-show engagement strategy. They are operationally excellent, calm under pressure, highly organized, and proactive aboutidentifyingand resolving issues before they become problems on the show floor.
This role requires approximately
25-30% travel.
This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week:
Addison, TX;
Bellevue, WA;
Durham, NC;
Emeryville, CA; or Reston, VA.
What you’ll do:
- Own the end-to-end lifecycle of Tanium's tradeshow and third-party event program — from event selection and sponsorship contracting through on-site execution, lead handoff, and post-event analysis
- Develop and manage the annual tradeshow calendar in alignment with Marketing, Sales, and Field Marketing priorities — evaluating event opportunities, recommending investments, and maintaining a portfolio that maximizes pipeline impact per dollar spent
- Lead all pre-event logistics including venue coordination, booth design and fabrication, A/V and production, shipping and drayage, staffing schedules, housing blocks, and sponsorship fulfillment
- Manage relationships with e vent organizers , general service contractors, A/V vendors, swag suppliers, and other external partners — negotiating contracts, managing deliverables, and holding vendors accountable to quality and timelines
- Build and manage event budgets from initial forecast through final reconciliation — tracking spend against plan, identifying savings opportunities, and reporting ROI to marketing leadership
- Develop and execute integrated pre-show and post-show campaign strategies in partnership with Demand Generation, Field Marketing, and Digital teams — driving registration, booth traffic, meeting bookings, and lead follow-up
- Partner closely with Field Sales and Sales Development teams to brief attendees, coordinate executive meetings and VIP experiences, and ensure event staff are prepared to engage prospects and customers effectively
- Manage tradeshow collateral, swag, and branded materials — maintaining inventory, coordinating production timelines, and ensuring all assets are on-brand and arrive on time
- Serve as the primary on-site event lead at major trade shows — managing booth setup and teardown, coordinating staff, troubleshooting issues in real time, and ensuring flawless execution
- Instrument and track event performance metrics including leads generated, pipeline influenced, meetings held, cost per lead, and attendee satisfaction — delivering structured post-event debriefs and recommendations to improve future programs
- Evaluate new tradeshow and sponsorship opportunities — conducting ROI analysis, benchmarking against peer companies, and making data-driven recommendations on where Tanium should invest or pull back
- Ensure all event activities comply with brand standards, accessibility requirements, and company policies
- Work with Corporate Events team on other large events such as the annual user conference, Converge, and annual Sales Kickoff.
We’re looking for someone with:
- Bachelor's degree in Marketing , Communications, Event Management, or a related field
- 5+ years of experience in B2B event or field marketing , with a track record of independently owning and executing large-scale events (1,000+ attendees or booth footprints of…
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