Associate Marketing Director Stuart's Opera House

Status: Full-Time, Salary
Compensation: $53,000 annually, commensurate with experience.
Stuart’s Opera House offers a comprehensive benefits package that includes vacation days, paid time off (PTO), sick time, flex and comp time, as well as vision, dental, and health insurance.
Schedule: Hours will vary based on event schedules, marketing deadlines, and festival needs. Evening and weekend work is required, particularly for performances and special events at Stuart’s Opera House and the Nelsonville Music Festival. Limited daytime and remote hours may be scheduled as needed for planning, coordination, reporting, and event or ticketing setup. Weekly schedules will be developed in advance and agreed upon with the direct supervisor.
Reports to: Stuart’s Opera House Director of Marketing

Mission: Stuart’s Opera House is a nonprofit organization, a historic theater, and the producer of the Nelsonville Music Festival. Stuart’s is the cornerstone of the historic public square in Nelsonville and is dedicated to its role as a regional leader in the arts community, a center for public expression, and an economic development partner for southeastern Ohio. Stuart’s also implements a dynamic arts education program and offerings for all ages.

Position Summary: The Associate Marketing Director supports the Director of Marketing in executing and managing marketing, communications, and audience engagement efforts for Stuart’s Opera House, the Nelsonville Music Festival (NMF), and related programs.

This is a hands-on and highly organized position responsible for day-to-day marketing operations, content creation, ticketing setup and announcements, and merchandise support. This position requires a strong combination of marketing strategy, exceptional writing, creative thinking, and project management.

The ideal candidate is an experienced, strategic and creative marketer who understands how to turn an event, artist, program, or organizational initiative into a compelling story that reaches the right audience and inspires them to take action.

This position plays a critical role in sustaining ticket sales, festival visibility, fundraising efforts, donor cultivation, and community engagement for a non-profit organization that produces over 75 events annually and a nationally recognized music festival.

Key Responsibilities

Marketing Operations & Content Execution

• Assist in planning and executing marketing campaigns for shows, Nelsonville Music Festival, fundraisers, and special events.
• Develop marketing plans that identify target audiences, key selling points, messaging strategy, promotional opportunities, and appropriate marketing channels.
• Draft and deploy press releases, radio copy, and promotional language for local, regional, and national media outlets.
• Collaborate with the Development Director on donor-facing communications, including fundraising campaigns, monthly e-newsletters that support storytelling, donor relations, and audience engagement.
• Maintain and manage email contact lists and basic reporting.

Social Media, Video, & Digital Advertising

• Draft, schedule, and manage social media content across Stuart’s Opera House, Nelsonville Music Festival, Happy Hollow Old-Time Gathering, and After school Music Program channels, including monitoring activity on all social platforms, responding to comments and direct messages, and actively engaging with artists, festivals, and partner organizations.
• Assist with the development, execution, and monitoring of paid campaigns (Meta, Tik Tok, Google, etc.) for ticketed events, fundraising campaigns, and organizational initiatives.
• Lead short-form video creation, including filming, editing, and publishing content for Instagram Reels and Tik Tok, with a primary focus on managing and growing the Nelsonville Music Festival Tik Tok account.
• Support data tracking and reporting related to social engagement, ticket sales, email performance, ad performance, and website traffic.

Graphic Design & Creative Production

• Support design of digital and print assets including social graphics, show flyers, fundraising collateral, and upcoming event sheets.
• Create digital and/or printed programs for main stage…