Director, Digital
Listed on 2026-09-07
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Marketing / Advertising / PR
Marketing Communications, Marketing Strategy, PR / Communications, Digital Marketing
Agency:
Golin Ketchum Job Function:
Communications and PR Job Subfunction:
Digital Marketing
Job Description:
Golin Ketchum is looking for a Director, Digital Strategy to join our team! Golin Ketchum is the most awarded public relations agency of the decade. We create change that matters for our clients and our people. The kind of change that earns attention and shapes culture to build business. Formed in 2026 from the merger of two iconic PR agencies, Golin Ketchum combines fearless creative and strategic excellence, fueled by Omnicom's industry-leading data and AI solutions, to uncover powerful insights and execute work that builds and protects the world's greatest companies.
With specialized expertise across consumer and brands, corporate affairs, healthcare, technology, and food, agriculture and nutrition, we deliver integrated, high-impact communications services Golin Ketchum, culture matters. We are fiercely ambitious yet fundamentally kind and collaborate obsessively with the best clients in the world. Want to create change that matters with us? Here are the details:
Strategic PESO Campaign Program Management:
Be the creative catalyst who transforms ambitious client goals into breakthrough integrated campaigns that generate buzz and drive results Turn strategic visions into action-packed project plans with clear wins, exciting milestones, and meaningful impact metrics Partner with passionate client Communications and Marketing teams to weave PESO magic into broader business initiatives Present compelling campaign strategies to executive audiences, building excitement and securing enthusiastic support for game-changing approaches
Governance, Reporting and Optimization:Establish standardized operational processes including measurement frameworks, governance protocols, and performance checkpoints for all assigned integrated communications projects Develop and maintain performance monitoring systems through effective use of reporting tools, dashboards, and KPI analysis for paid, earned, shared, and owned media activities Provide holistic insights and data-driven recommendations to optimize campaign effectiveness and resource allocation across all Communications and Marketing initiatives Create comprehensive performance reports that demonstrate ROI and strategic impact of integrated communications efforts
Client Leadership and Strategic Counsel:Become the trusted strategic partner clients turn to when they need breakthrough thinking and flawless execution Shape decision-making and spotlight winning integrated communications initiatives through inspiring strategic guidance Lead engaging client presentations and dynamic strategy sessions that build momentum and secure buy-in for innovative approaches Stay one step ahead of client needs, developing creative solutions that consistently wow and deliver exceptional business results
Operational Excellence and Team Leadership:Orchestrate the magic behind major integrated communications campaigns, bringing together talented teams to create something extraordinary Lead and inspire diverse Golin teams—strategists, creatives, digital innovators, and media mavens—providing clear direction while celebrating creative collaboration Foster an environment of high-energy teamwork and innovative problem-solving that keeps everyone motivated and moving forward Guide and develop emerging talent while building a culture of excellence and shared success within the Catalyst practice
Brand Consistency and Integrated Execution:Ensure all PESO campaign elements align with client brand standards and strategic narratives established by Communications and Marketing teams Collaborate with creative, strategy, and account teams to ensure integrated storytelling and tactical execution reflect the organization's voice and positioning across all touchpoints Oversee quality control processes to maintain consistency and excellence across paid media, earned coverage, social engagement
What You Have:- Bachelor's degree in Marketing, Communications, Business, or related field
- 7+ years of relevant experience in strategic communications and integrated marketing, preferably…
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