Associate Director, Talent Attraction & Branding

Location: Northern

With nearly 20,000 global hires and more than one million applications annually, attracting top talent is critical to IQVIA’s success. Behind every application is a journey shaped by meaningful interactions that help candidates understand who we are, what we do, and the impact they can make. The Talent Attraction & Branding (TA&B) team creates those moments through a dynamic employer brand, engaging storytelling and an omnichannel strategy that delivers relevant, engaging content wherever candidates are in their career journey.

We are looking for a passionate, creative and results-driven individual to join IQVIA as an Associate Director, Talent Attraction & Branding supporting global talent acquisition. As an Associate Director, you will play a vital role in developing dynamic recruitment marketing strategies that bring the IQVIA employee experience to life for candidates.

This is a global role that requires the ability to build strong relationships with colleagues within talent acquisition, human resources, marketing, communications and creative services. To be successful, you need to be comfortable using data to inform your creative decisions and be effective at communicating campaign recommendations and results to business stakeholders to drive change.
** Primary

Job Responsibilities
*** Develop, launch and measure marketing and communications strategies to convey our employer brand story and company culture across a variety of digital channels with a focus on content creation.
* Partner with global talent acquisition to build recruitment strategies that raise brand awareness and generate robust pipelines of qualified candidates; strong ability to advise on strategy, implementation, reporting, and optimization.
* Build a captivating content strategy to fuel digital channels (website, blog, social media, email, etc.); create key messaging framework and content to support overall strategy; build a repository of content, resources, and assets.
* Maintain strong relationships with creative agencies and other third-party vendors to maximize investment and output of creative assets including video, graphics, copy, advertising spend, etc.
* Position and increase brand awareness for IQVIA as an employer of choice.
** Qualifications
* ** Bachelor’s degree and 8+ years’ proven experience in brand, marketing, communications, content marketing, or equivalent combination of education, training, and experience.
* Superior writing and copyediting skills are an absolute must; knowledge of AP Style would be helpful; writing samples are required upon application submission.
* Keen eye for identifying and utilizing key tactics to support global recruitment efforts, including blog writing, social media, email, etc.
* Positive attitude, collaborative spirit and passion for championing the employee experience via creative avenues and ability to partner with the right people to make it happen (video, photography, graphic design, etc.)
* Ability to thrive in a matrixed work environment while effectively managing priorities and delivering multiple projects simultaneously without sacrificing quality.
* Strong commitment to delivering a positive experience for stakeholders and driving operational efficiencies.
* Bonus points if you have experience in the healthcare, technology or consulting industries.
** Required skills
*** Creative:
Strong understanding of marketing and branding principles and how to carry them through across multiple mediums and channels for maximum impact.

* Collaboration:

Positive attitude, collaborative spirit and passion for championing the employee experience via creative avenues and ability to partner with the right people to make it happen (video, photography, graphic design, etc.)
* Project…