Pitching Content Specialist Charlotte, NC

• Compensation: $60-$75k+ bonus & growth potential ($68-$80k+ OTE)

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ABOUT TREAD

Tread Athletics is one of the most respected pitching development programs in professional and amateur baseball. Since 2015, we have helped thousands of athletes, from high school players chasing scholarships to established Big Leaguers, build healthier, more durable, and more competitive careers.

We believe in telling athletes the truth, doing the hard work, and building relationships that last well beyond a single season. If that’s the kind of organization you want to represent, you’ll feel at home here.

As a Pitching Content Specialist, you’ll help us keep pushing the education of this industry forward, collaborating with our coaching staff and Content Team to produce technical You Tube videos, short-form content, and educational resources that provides genuine and useful insights for the hundreds of thousands of pitchers, parents, and coaches who look to Tread for guidance.

THE OPPORTUNITY

This is not a “show up and hit record” role.

This is a collaborative role where you extract and mold content ideas from some of the best minds in pitching into easily consumable content for the pitching world –
creating the kind of content that would have made a difference in your own playing career.

The content we produce spans a variety of verticals – from athlete features to podcasts to documenting training highlights at our facility.

This role will be specifically focused on collaborating with our coaching team to bring top-tier educational content to life
, with less focus on the formats listed above.
This content will be technical, specific, and built for an audience that knows the difference between good pitching information and bad pitching information.

To do this job well, you need to understand the game, not just the camera.
You know what gyro degree means, you can name some of the top sweepers in the game, and you would know how to extract a technical video idea from a coach on biomechanics or sports nutrition and package it to be clickable, digestible, engaging, and relevant for our target audience.

You’ll be in rooms with some of the sharpest pitching coaches in the country. Your job is to help translate what they know into genuinely useful and digestible longform and shortform content that helps push forward our mission of providing the information and resources to help pitchers reach their athletic potential.

That means leading with fresh ideas, not just execution. You won’t be on camera, but your fingerprints will be on everything we put out.

If you are looking for a role where someone hands you a script and you press record, this is not that.

If you are looking for ownership, creative latitude, and the chance to shape content inside the most respected pitching development brand in the country, this is worth a conversation.

WHO THIS IS FOR

• You played baseball at the college level or higher, and you still follow the space because you’re genuinely interested in it, not because it’s your job
• You understand pitch design, basic biomechanics, and why a coach might care about induced vertical break. You don’t need to be an expert, but you need the baseline
• You have at least 2-3 years of content or video production experience – you’ve edited long-form video and know your way around Final Cut Pro or Premiere.
• You lead with ideation. You’re thinking about the hook, the title, and the thumbnail before the camera ever rolls
• You’re comfortable with basic motion graphics and understand what makes content perform across You Tube and short-form platforms
• You have a broader marketing eye – you can think about Instagram strategy, website optimization, and promo content without…