Senior Public Relations Manager

Senior PR Manager

| Full-Time, Exempt, Remote (US) |

Reports to:

CEO

is the world's largest premium dating platform, and we are entering the most important chapter of our brand transformation. We are looking for a Senior PR Manager who will own Public Relations and Communications end-to-end as a small, high-output in-house function, with two North Stars:
Share of Voice against named competitors and earned media impressions.

You will set the strategy and execute it personally. You will also lead a small team: at least one direct report (PR Associate or PR Coordinator) whom you will hire, mentor, and grow. You will coordinate cross-functional marketing campaigns with creative, product, social, and digital teams.

This role is important because Seeking is moving past its legacy reputation and becoming the definitive platform for ambitious people building extraordinary lives. We need someone who finds Seeking a seat at every relevant table, and makes us one of the most talked-about dating and lifestyle brands of the next 24 months.

This role will be measured in output, not activity. If you are not comfortable being the one who executes, this is not the right fit.

• Manage and mentor at least one FTE direct report. Set their priorities, coach their writing, develop their judgment, and grow them into a stronger PR operator than when they joined you
• Run a weekly 1:1 with each direct report focused on feedback, development, and removing blockers
• Build a quarterly development plan for each direct report so they have a clear path of growth
• Delegate the work that is below your bar (media monitoring, basic asset maintenance, lower-tier outreach) and use the leverage to focus on tier-one pitching, executive visibility, and strategy
• Scale the team thoughtfully as Share of Voice and earned media impressions grow; make the business case for additional headcount when warranted

• Own the PR and Communications strategy for , with explicit ownership of Share of Voice brand sentiment, and earned media impressions as your primary KPIs
• Define quarterly themes and narratives the brand will own in tier-one media
• Set and report on KPIs weekly:
  SoV vs. named competitors, earned impressions, tier-one placements, sentiment, share of conversation on key topics
• Build a quarterly executive readout for Co-CEOs

• Write press releases, media alerts, pitch letters, op-eds, bylines, talking points, Q&A, fact sheets, executive bios, and briefing books end-to-end with minimal editing required
• Pitch directly to journalists, editors, podcast bookers, producers, bloggers, and influencers. This role does not outsource pitching to the agency
• Maintain and grow a personal list of journalist and producer relationships across dating, relationships, lifestyle, business, consumer tech, and culture beats
• Respond to inbound media requests with proficiency and gather information across the company to prepare approved messaging
• Have the team identify and pursue PR opportunities through Qwoted, HARO, and similar platforms daily
• Insert Seeking into the news cycle through trend-hijacking
• Edit and proofread all external communications for accuracy, AP style, tone, and brand consistency
• Be available to participate in interviews
• Ensure everyone in PR, including any direct reports, are media-trained
• Keep all media talking points current

• Prepare them with briefing materials, narrative arcs, and message tracks for every appearance
• Identify and submit the company and executives into industry, business, and culture awards that drive Share of Voice
• Manage stage and panel opportunities at conferences relevant to…