More jobs:
Content Strategist & Social Media Art Direction — Instagram; Freelance
Job in
Northern, Floyd County, Kentucky, USA
Listed on 2026-09-23
Listing for:
Critical Playground LLC
Part Time, Contract
position Listed on 2026-09-23
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Social Media Marketing, Content Writer / Copywriter -
Creative Arts/Media
Digital Marketing, Content Writer / Copywriter
Job Description & How to Apply Below
SULLIVAN is a New York womenswear label founded by sisters Eva and Elena Sullivan — elevated staples with refined silhouettes, made in Italy and New York using exceptional Japanese fabrics.
The roleSULLIVAN sets the campaign strategy, marketing calendar and art direction. This role translates that into our Instagram profile: planning the grid, designing posts, and sequencing editorial, e-commerce, campaign and creator content so the profile reads as one coherent brand.
What you'd ownContent strategy
- Translate each campaign and the marketing calendar into a monthly Instagram content plan
- Sequence content across drops, campaigns and product moments
- Plan how each shoot is rolled out: editorial, lookbook, e-commerce, commissioned photography and creator content
Art direction and design
- Plan and maintain the grid: layout, rhythm, and balance between product, editorial and brand content
- Design posts and carousels, including typography, layout and cover frames
- Maintain visual consistency with the brand book across every post
Execution
- Prepare final assets and captions ready for scheduling
- Keep the content calendar current
- Review performance with the team and adjust the plan
- You have art directed or designed an Instagram profile for a fashion or luxury brand
- You can interpret an existing brand and make it look like itself, not like your own signature
- You have a strong editorial eye for sequencing, pacing and layout
- You are organized and comfortable owning a monthly plan and its deadlines
- Monthly content plan, reviewed with the head of brand before the month starts
- Weekly check-in with the head of brand
- Community management (comments, DMs) and influencer relationships are handled separately by our team
- Brand book, campaign strategy and marketing calendar
- Editorial, e-commerce and commissioned photography, plus creator content
- A single point of contact on our side
- Freelance / 1099, roughly 8–10 hours per week
- $45–55/hour, depending on experience
- Shortlisted candidates complete a short paid test project
To View & Apply for jobs on this site that accept applications from your location or country, tap the button below to make a Search.
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
Search for further Jobs Here:
×