Paid Social Supervisor

Sitting at the intersection of high-level strategy and execution, the Paid Social Supervisor plays a pivotal role in bringing our paid social strategies to life across platforms like Meta, Tik Tok, Linked In, and Pinterest. This role serves as a key bridge within our team by directly managing and mentoring the Senior Manager of Social while providing crucial operational and day-to-day strategic support to the Associate Media Director of Social.

We are looking for a collaborative, performance-driven leader with a passion for social media, data-driven storytelling, and team growth. You will help guide channel frameworks, oversee campaign excellence, elevate team output, and foster trusted relationships across internal creative, planning, and client teams.

• Directly manage, mentor, and foster the growth of the Senior Manager of Social, guiding their campaign execution, platform best practices, and professional development.
• Oversee quality control for social deliverables prepared by direct reports, including media plans, campaign setups, and reporting dashboards.

• Support the Associate Media Director of Social in developing overarching paid social strategies, channel frameworks, and integrated campaign approaches.
• Translate AMD vision into clear execution tactics and day-to-day workflows for the social team.
• Serve as the key escalation point for daily campaign optimizations, platform troubleshooting, and budget allocations.

• Supervise paid social campaigns across platforms including Meta, Tik Tok, Linked In, Pinterest, and emerging channels.
• Oversee high-level budget pacing, forecasting, and billing across clients to ensure accuracy against planned spend.
• Guide test-and-learn agendas, audience segmentation strategies, and creative optimization plans.

• Partner with the AMD to deliver actionable insights, performance narrative framing, and strategic recommendations to clients.
• Review and approve client dashboards (Google Looker Studio) and routine performance reports.
• Maintain strong relationships with social platform representatives to leverage beta features, tools, and industry trends.

• Strategic & Tactical Balance:
  Ability to translate high-level social strategy into actionable campaign tactics.
• Leadership & Mentorship:
  Passion for guiding direct reports, providing constructive feedback, and fostering professional growth.
• Social Expertise:
  In-depth technical knowledge of paid social platforms (Meta, Tik Tok, Linked In, Pinterest) and campaign optimization strategies.
• Analytical Thinking:
  Ability to synthesize campaign data into clear narratives and strategic takeaways for clients and internal leadership.

• 5–7 years of digital media experience, specifically focusing on paid social planning, buying, and optimization within an agency environment.
• Prior experience managing, mentoring, or leading direct reports.
• Expert proficiency in Meta Ads Manager, Tik Tok Ads Manager, Linked In Campaign Manager, Pinterest Ads, and Google Data Studio.
• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Strong knowledge of media planning tools (e.g. You Gov, Vivvix, Media Radar)
• Proven leadership and team management skills.

• Embrace our company values by seeing challenges as opportunities, welcoming diverse ideas and perspectives, creating new futures, and celebrating our successes.
• Build and maintain positive relationships with clients and colleagues.
• Accept direction openly and demonstrate a willingness to grow and learn.
• Take pride in our work by meeting deadlines and holding ourselves accountable.
• Bring a positive, solution-oriented attitude to the office each day.
• Mentor and support the growth of teammates who can benefit from our experience and perspective.
• Show interest in and contribute to the financial success of the agency, including understanding how our individual roles support Rise and Shine’s overall financial health.