Head of Americas Marketing

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients’ capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world’s largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns.

Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients.

The Head of Americas Marketing is the senior marketing partner to PIMCO's largest and most established businesses. Covering the United States, Canada and Latin America across institutional, wealth and intermediary channels, the role faces off with business and distribution leadership, translates their commercial priorities into full-funnel marketing plans, and is accountable for marketing's contribution to asset growth, client retention, and client experiences.

This is a seat for a leader who has run a full-scale marketing organization and wants the commercial proximity of a business-facing role. The successful candidate leads with a digital-first mindset, knows the target audiences well enough to anticipate how allocators, advisors and intermediary firms evaluate managers, and is fluent across the full marketing toolkit: integrated campaigns, paid media, events, content, digital channels and account-based programs.

The role operates within a connected global marketing organization. The Head of Americas Marketing owns the regional agenda and business relationships, translating regional priorities into clear requirements and influencing delivery across a global matrix.

• Build and maintain an evidence-based understanding of Americas audiences, drawing on research, engagement data and field insight to define segments, personas and decision journeys.
• Lead channel marketing team for the institutional segment, including corporate and public retirement plans, insurers, consultants, endowments and foundations, and sovereign institutions.
• Lead channel marketing team for wealth management and intermediary channels, spanning wirehouses, independent broker-dealers, registered investment advisors, private banks and platform partners.
• Tailor the value proposition, messaging and content plan by channel and by key partner firm, working with business partners so that each program reflects how that audience evaluates and buys.
• Identify common needs and themes across channels to create scalable programs, content and capabilities while preserving the relevance required for priority audiences and partner firms.
• Ensure content is audience-relevant, accurate and operationally scalable.

• Lead, develop and organize a full-scale team spanning channel and segment marketing, integrated campaigns, digital and events, with clear goals, roles, career paths, performance coaching and standards of accountability.
• Attract senior talent, invest in building capability across digital, data, audience insight, and build a culture of commercial ambition, collaboration and accountability.
• Represent Americas on the global marketing leadership team, contributing to global standards and to the center-of-excellence…