Manager - Global Partnerships Activation
Listed on 2026-09-30
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Marketing / Advertising / PR
Event Management & Planning -
Entertainment & Gaming
Event Management & Planning
Description
Position Summary:
The Vegas Golden Knights are seeking an enthusiastic, detail-oriented and passionate Manager of Global Partnership - Activations to manage the execution and delivery of partnership activations across the Foley Entertainment organization and its affiliated sports properties. Our affiliated properties include, Henderson Knights (AHL), Vegas Knight Hawks (IFL), City National Arena, American First Center, and Lee's Family Forum.
This role will manage integrated partnership activations spanning:
- Sponsorship activation and fulfillment
- Partner servicing and relationship management
- Research insights, asset valuations and partnership ROI
- Game day and special event experiences
- Activation logistics and program management
As a vital member of our partnerships team, the manager will help ensure the seamless execution of partner commitments and contribute to exceptional partner experiences across all teams and venues. The manager will bring a successful track record of fulfilling and executing sponsorship plans and promotions to help ensure best in class partner servicing and activation execution. This is an exciting opportunity to help deliver world-class partnership activations for a growing sports and entertainment platform in one of the world's most dynamic markets.
Key Responsibilities:
Partnership Activation & Fulfillment
- Manage the day-to-day activation and servicing for a portfolio of assigned partnership accounts for the Vegas Golden Knights
- Build and foster high-impact relationships with partners, stakeholders and external partners to foster long-term collaboration and business growth
- Maintain an ongoing understanding of each partner's business and competitive environment
- Engage with partner personnel, including client and agency resources to fulfill all partner commitments, build activation strategies, manage and execute partnership initiatives
- Ensure contractual sponsorship elements (gameday and non-gameday assets) are fulfilled, executed seamlessly and tracked for accuracy for all assigned partners
- Lead the development of activation timelines and tracking systems to execute deliverables and logistics across the Vegas Golden Knights, Henderson Silver Knights (AHL), Vegas Knight Hawks (IFL), City National Arena, American First Center, Lee's Family Forum, T-Mobile Arena and any future facilities the organization develops in the region
- Participate in meetings with internal department stakeholders & associated vendors to ensure contracted sponsor assets are executed on time and on strategy, including oversight to select areas of focus across the department
- Lead the execution of logistics of partner activations, displays, and branded experiences at games and events
Insights, Reporting and Analytics
- Develop and maintain reports on partnership performance, including ROI, engagement metrics and other key success indicators
- Build business acumen for research, business insights and valuation partners to help identify trends, opportunities and apply insights to inform partnership strategies and elevate partner programming
- Develop mid/end of season recap storytelling to demonstrate asset fulfillment, bonus value and partnership metrics/ROI for all assigned partnership accounts
Game Day and Partner Events
- Support partner programming on Game Days and Event Days – on-site asset fulfillment, gameday hosting, experiences, Business Alliance events etc.
- Plan and execute partner hospitality experiences, including suite visits, meet-and-greets, on-ice experiences, and VIP access
- Attend contracted appearances, commercial shoots, etc. as needed at sponsor's business, community service event and/or other specified locations
- Develop event timelines, run-of-show documents, and staff briefings for…
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