Marketing Associate

Salary Range: $60,000.00 To $75,000.00 Annually

PM Security Services | Atlanta, Georgia

In Office
- Salary Range: $60,000–$75,000 annually

PM Security Services is an established security services company serving the Atlanta market. We have built a strong foundation and reputation and are now focused on our next stage of growth: expanding brand visibility, strengthening sales and marketing alignment, and creating a scalable marketing strategy that produces measurable business results.

We are seeking a hands-on Marketing Associate who is creative, analytical, highly organized, and comfortable taking ownership. This role is ideal for someone who can build greater exposure for a preexisting brand while developing the marketing infrastructure, campaigns, reporting, and events needed to support continued growth.

• Develop and execute strategies to increase awareness of the PM Security Services brand throughout Atlanta and surrounding markets.
• Manage digital marketing initiatives across social media, email, web, paid campaigns, content, and other relevant channels.
• Create and coordinate content that strengthens brand positioning and clearly communicates our value proposition.
• Identify opportunities to increase market exposure, generate qualified leads, and improve campaign performance and ROI.
• Work extensively within Hub Spot, Salesforce, or similar CRM platforms to support marketing and sales initiatives.
• Partner directly with sales representatives and sales leadership to develop targeted sales and marketing campaigns.
• Build segmented prospect and customer campaigns, lead-nurturing workflows, email sequences, and campaign tracking within the CRM.
• Maintain strong CRM data integrity and help establish a consistent process for measuring marketing contribution to pipeline and revenue.

• Partner with sales leadership to establish marketing and sales KPIs and build dashboards that provide leadership visibility into performance.
• Track metrics such as lead generation, MQLs, lead-to-opportunity conversion, campaign engagement, pipeline influenced, customer acquisition cost, event ROI, and marketing-sourced revenue.
• Translate marketing activity and CRM data into actionable recommendations that support growth and better business decisions.

• Develop an annual conference and trade show attendance strategy, including recommendations on which events PM Security Services should attend, sponsor, or exhibit at.
• Build and manage conference and event budgets, including registration, sponsor ships, booth requirements, collateral, promotional materials, travel considerations, and sales-team participation.
• Develop pre-event and post-event campaigns designed to generate meetings, opportunities, follow-up activity, and measurable ROI.
• Take the lead on internal office events, customer events, networking opportunities, and company-sponsored activities.

• Bachelor's degree in Marketing, Business, Communications, or a related field OR 10+ years of relevant professional marketing experience.
• Experience increasing the visibility of an established brand that has significant opportunity for greater market exposure.
• Hands-on experience with Hub Spot, Salesforce, or comparable CRM platforms.
• Strong digital marketing experience, including email marketing, social media, content, lead generation, and campaign management.
• Experience working directly with sales teams and sales leadership to create campaigns that contribute to qualified pipeline and revenue.
• Experience developing marketing KPIs, CRM dashboards, performance reports, conference strategies, trade shows, corporate events, and budgets.
• Strong project-management, communication, organizational, and analytical skills with the ability to take initiatives from strategy through execution.

$60,000–$75,000 annually, depending on experience and qualifications

Location

Atlanta, Georgia

PM Security Services is looking for a motivated marketing professional who wants to take ownership, build something meaningful, and play an important role in the company's next stage of growth.