Manager, Social Commerce

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.

Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Manager, Social Commerce

We're looking for an outstanding Manager, Social Commerce, to support the day-to-day execution and performance of social commerce programs, primarily across Tik Tok Shop, for key client accounts. This role is responsible for helping bring social commerce strategies to life through hands-on platform management, program execution, reporting, and operational support. You will partner closely with Social Commerce leadership and cross-functional teams to ensure programs are launched efficiently, optimized against performance goals, and delivered successfully.

As Manager, Social Commerce, you'll help clients navigate the evolving social commerce landscape by supporting campaign activation, managing operational work streams, analyzing performance, and identifying opportunities to improve program effectiveness. The ideal candidate is highly organized, detail-oriented, proactive, and excited to build expertise within the creator commerce and social commerce ecosystem.

Day to day your role includes:

• Supporting the execution of social commerce programs across platforms, helping drive performance across content, creators, and commerce initiatives
• Assisting with day-to-day management of assigned social commerce accounts and projects
• Supporting cross-functional execution across internal teams (social strategy, creator, analytics, paid social, commerce operations, etc.) to ensure successful program delivery
• Working directly within Tik Tok Shop Seller Center, Affiliate Center, Creator Marketplace, and related platform tools to support campaign activation and ongoing management
• Assisting with shop operations including product setup, assortment management, promotion configuration, merchandising updates, and troubleshooting
• Monitoring campaign, creator, and shop performance and surfacing insights and optimization opportunities to account leads
• Building client-facing presentations, reporting recaps, competitive analyses, and performance summaries
• Supporting promotional planning, campaign launches, tentpole moments, and platform activations
• Collaborating with the social strategy team to monitor platform trends, creator activity, and emerging commerce capabilities
• Partnering closely with internal teams, platform representatives, and external partners to support successful execution of programs
• Helping build and maintain operational workflows, trackers, and best practices across social commerce programs
• Managing multiple projects and priorities simultaneously within a fast-paced, highly collaborative agency environment
• Supporting Tik Tok Shop launches, onboarding activities, and platform setup requirements
• Collaborating with the data & analytics team to track key performance metrics (engagement, conversion, sales impact) and support reporting efforts
• Executing ad hoc platform research, performance analysis, and operational requests as the social commerce landscape continues to evolve

• 3-5+ years of experience in social commerce, influencer marketing, e-commerce, affiliate marketing, or related fields
• Hands-on experience managing Tik Tok Shop programs, including Seller Center, affiliate programs, creator partnerships, shop operations, and performance optimization
• Experience using commerce and marketplace intelligence tools such as Fast Moss, Euka, Creator Marketplace, or similar platforms
• Strong analytical mindset with the ability to interpret performance data, identify trends, and translate insights into actionable recommendations
• Exceptional presentation development, storytelling, and communication skills…