Sr. Content Designer Bengaluru, Karnataka, India

6sense's mission is to multiply what matters: growth, retention, and efficiency. We envision a future where companies, teams and people reach their full potential.

Our People:

People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers.

We want 6sense to be the best chapter of your career.

About the Role :

We're looking for a Sr. Content Designer to shape how people experience our product through words — across screens, flows, and increasingly, conversations with AI. You'll partner closely with Product, Design, Research, and our AI/ML teams to craft content that's clear, useful, and on-brand, whether it's a button label, an onboarding flow, or a multi-turn exchange with an AI assistant.

This role is for someone who thinks in systems, writes with precision, and is genuinely energized by the shift toward conversational and AI-generated interfaces — not just traditional UI copy.

What You'll Do :

• Own content design end-to-end for a product area: from early flow sketches through shipped, measured experiences.
• Design conversational flows for chat-based and voice interfaces, including multi-turn dialogue, disambiguation, error recovery, and graceful fallback when the AI doesn't know the answer.
• Write, test, and iterate on prompts and system instructions that shape AI-generated content surfaced to users — balancing tone, accuracy, brevity, and safety.
• Partner with ML/AI engineers to evaluate model outputs for voice, clarity, bias, and hallucination risk, and build feedback loops to improve them over time.
• Build and maintain content patterns, voice & tone guidelines, and a scalable content design system that covers both static UI and dynamic/AI-generated content.
• Collaborate with PMs, designers, and researchers from discovery through delivery; represent the user's need for clarity in every product decision.
• Use qualitative research and quantitative metrics (task success, drop-off, CSAT, containment rate for AI flows) to inform and defend content decisions.
• Review and elevate the work of other writers and designers; mentor junior content designers.
• Advocate for accessible, inclusive, plain-language content across the product.

What We're Looking For :

• 5+ years of experience in content design, UX writing, or a closely related field, with at least 1–2 years working on conversational or AI-driven surfaces.
• Conversational design experience — you've designed chatbot, voice assistant, or AI-agent flows and understand turn-taking, context handling, and failure states.
• Hands-on prompting / prompt engineering experience — you've written and refined prompts or system instructions for LLM-powered features, and you can talk concretely about how prompt structure affects tone, reliability, and safety of output.
• A portfolio that demonstrates strong craft in traditional UX writing and at least one project involving conversational or generative AI content.
• Comfort working directly with AI/ML teams — reading model outputs critically, giving structured feedback, and iterating quickly.
• Strong systems thinking: you can design a single string and a scalable pattern in the same day.
• Excellent editing skills and an ear for voice, tone, and plain language.
• Experience partnering cross-functionally in a fast-moving, ambiguous product environment.
• Familiarity with accessibility standards (WCAG) and inclusive writing practices.
• Experience with tools like Figma,…