Senior Account Manager

Overview

Senior Account Manager – Small Format Optimization

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.

We are currently seeking a Senior Account Manager, Small Format Optimization reporting to the Director of Sales. This pilot role will support Primo Brands’ Small Format route-to-market test across priority markets, with initial focus on Tampa and Orlando. The position is designed to strengthen the connection between account strategy and store‑level execution by helping evaluate the incremental benefit from improved in‑store execution and the optimal route‑to‑market model to deliver it.

In addition to field execution and test leadership, this role will own HQ management responsibilities for regional chains operating within the assigned test geography and build strong relationships with regional leadership at both Pharmacy and Convenience national accounts, to maximize execution, alignment, and buy‑in. This role will work closely with retail partners, internal sales teams, Route to Market, Supply Chain, Finance, Customer Development, Field Sales, RSR/RAR/TSR teams, external DSD partners, wholesalers, and brokers to drive execution, capture learnings, and support profitable growth in Small Format.

The right candidate will be based within the assigned test markets to enable regular store visits, branch engagement, customer interaction, and hands‑on execution support, with the ability to travel up to 20% of the time.

Base Salary: $120,176 - $150,112 annually. This position is eligible for an annual bonus.

Location:

Candidate must be based within one of the test markets:
Tampa or Orlando. This is a market‑based role and is not eligible for placement outside the assigned test markets.

• Health Benefits:
  
  Medical, prescription, dental, vision, flexible spending account (FSA), dependent care flexible spending account (FSA), heath savings account (HSA)
• Retirement/Investing: 401K with a 5% match, Employee Stock Purchase Plan (ESPP)
• Insurance:
  Employee Life Insurance, short and long‑term disability, critical illness, hospital indemnity, accident insurance, spouse/domestic partner/child life insurance, accidental death and dismemberment
• Other great benefits:
  Employee discounts, save on auto, home, and pet insurance, tuition reimbursement, paid vacation and sick time, 9 paid holidays and 3 paid floating holidays, paid leave for when you have a baby, adopt a child, or become a foster parent, legal services, identity theft protection, employee assistance program (EAP), adoption reimbursement benefit, FEDlogic, commuter benefits.

• Test Leadership:
  Support execution of the Small Format RTM test in priority markets, initially Dallas–Fort Worth, Tampa, and Orlando, ensuring test activities are coordinated, market‑specific, and aligned to business objectives.
• Regional Chain HQ Management:
  Own HQ management responsibilities for regional chains operating within the assigned test geography, including account planning, customer communication, initiative sell‑in, execution follow‑up, issue resolution, and alignment of market‑level priorities with chain‑level expectations.
• National Account Regional Leadership Engagement:
  Build and maintain relationships with regional leadership at national accounts operating in the test markets to maximize execution, secure buy‑in, support local activation, and strengthen communication between national account strategy and regional/store‑level execution.
• In‑Store Execution:
  Drive implementation and tracking of key execution elements, including Primo dedicated cooler placements, cold vault facings, case pack displays, ambient racks, take‑home programs, assortment priorities, shelf conditions, planogram adherence, out‑of‑stock management, date checks, and display execution.
• Route‑to‑Market Coordination:
  Partner with internal and external stakeholders to evaluate selling, delivery, and…