Coastal Regional Commercial Manager
Listed on 2026-09-12
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Sales
Area Manager -
Management
Area Manager
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Coastal Regional Commercial ManagerDate:
Sep 9, 2026
Location:
US Georgia, US North Carolina, US
Rovensa Next is the Rovensa Group's global business unit, specialising in biosolutions for agriculture.
It is made up of twelve pioneering Rovensa Group companies:
Agrichembio, Agro-K, Agrotecnologia, Cosmocel, Idai Nature, Microquimica, MIP Agro, Oro Agri, OGT, Rodel, SDP and Tradecorp, with a consolidated background in sustainable crop nutrition and biocontrol management.
Rovensa Next combines local technical knowledge, innovation and teams that work alongside farmers and distributors in the field to solve their sustainability challenges, backed by the global expertise and leadership of the Rovensa Group. It is aimed to shape a sustainable future for agriculture and drive its biotransformation.
When you join Rovensa Next you are not just joining a dynamic team of people gearing up to create a sustainable future - you are joining a team that is intent on making it a reality.
Let's grow greener!
The Regional Sales Manager is responsible for driving profitable growth and market development within the assigned territory through the execution of sales, marketing, and customer engagement strategies aligned with national and corporate objectives. This role provides leadership to a regional sales team while directly managing strategic customer relationships and business development activities.
The Regional Sales Manager serves as a key liaison between customers, distributors, industry stakeholders, and internal teams to strengthen Rovensa Next's market position and advance adoption of Bio Solutions technologies. Success in this role requires strong leadership, technical agricultural expertise, strategic planning, financial acumen, and a commitment to customer success.
Key Responsibilities- Develop and execute regional business plans that support company sales, profitability, and market share objectives.
- Establish regional sales targets and performance metrics consistent with national and corporate goals.
- Monitor market conditions, competitive activity, customer needs, and industry trends to identify growth opportunities and risks.
- Develop and implement strategic initiatives to expand market penetration and accelerate adoption of company products and technologies.
- Lead, coach, mentor, and develop a high-performing regional sales team.
- Establish clear performance expectations and accountability measures for team members.
- Conduct regular sales reviews, field coaching sessions, and performance evaluations.
- Support team members in customer acquisition, account development, territory management, and technical selling activities.
- Foster a culture of collaboration, continuous improvement, and customer focus.
- Develop, maintain, and grow a portfolio of strategic accounts to contribute toward regional sales objectives.
- Build and maintain strong professional relationships with growers, distributors, retailers, consultants, researchers, and key industry stakeholders.
- Identify customer needs and deliver value-based solutions that improve customer outcomes and business performance.
- Participate in industry meetings, trade shows, educational events, field demonstrations, and conferences to enhance market presence and identify new business opportunities.
- Prepare and manage the regional sales budget, including revenue forecasts, operating expenses, and growth initiatives.
- Monitor regional business performance and provide accurate monthly, quarterly, and annual forecasts.
- Analyze sales performance, market potential, and profitability trends to guide business decisions.
- Support effective credit management and collection efforts when required.
- Collaborate with Customer Care, Supply Chain, and Operations teams to maintain appropriate regional inventory levels aligned with sales forecasts and seasonal demand.
- Ensure efficient management of product availability to support customer needs and company inventory objectives.
- Maintain accurate sales records, customer information, and pipeline activities within designated CRM systems.
- Collaborate with the national marketing team to develop and execute regional marketing programs and promotional activities.
- Support product launches, field trials, demonstrations, and educational initiatives within the territory.
- Ensure consistent…
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