Enterprise Account Executive, Home-Based Care Sales

Position Purpose

The Enterprise Account Executive, Home-Based Care is responsible for generating new enterprise revenue within theHome Health, Home Care, Hospice, and Pediatric Home Care markets across the United States. The role will focus exclusively on large enterprise agencies, generally defined as organizations with 1,000 or more employees.

This position owns the complete new-business lifecycle, including territory strategy, target-account identification,outbound prospecting, executive relationship development, discovery, solution alignment, business-case development,negotiation, and close. The Enterprise Account Executive is accountable for building a sustainable pipeline, winning complex enterprise opportunities, and positioning Viventium + Apploi as a strategic workforce technology partner withinthe home-based care market.

Success requires deep industry knowledge, established enterprise selling capabilities, executive presence, disciplined pipeline management, and the ability to lead complex, multi-stakeholder purchasing decisions.

• Generate new enterprise revenue exclusively within the Home Health, Home Care, Hospice, and Pediatric Home Care markets.
• Develop and execute a strategic territory and named-account plan for agencies with approximately 1,000 or more employees.
• Build a sustainable enterprise pipeline through both company-generated opportunities and proactive self-sourced lead generation.
• Consistently achieve or exceed individual bookings, revenue, pipeline, and activity expectations.
• Establish trusted relationships with senior and executive decision-makers across target accounts.
• Lead complex, multi-stakeholder sales processes from prospecting through contract execution.
• Maintain accurate forecasts and proactively identify deal risks, competitive threats, and required executive support.
• Represent Viventium + Apploi as a knowledgeable partner to the home-based care industry.

The essential functions include, but are not limited to the following:

• Identify, prospect, and engage target home-based care providers across the U.S.
• Personally originate and develop a significant portion of the qualified enterprise pipeline through strategic outbound prospecting, executive networking, industry relationships, referrals, conferences, partnerships, and account-based sales activities.
• Build and execute an enterprise territory plan that identifies priority accounts, buying committees, enterprise structures, competitive positioning, and engagement strategies.
• Own the full sales cycle from initial outreach through close for new clients
• Conduct discovery, solution presentations, and product demonstrations
• Achieve and exceed assigned revenue and booking targets

• Develop and maintain expertise in the Home Health, Home Care, Hospice, and Pediatric Home Care markets,including workforce, compliance, reimbursement, recruiting, retention, and operational challenges affecting enterprise providers.
• Build credibility with prospective clients by demonstrating industry knowledge
• Stay informed on competitive offerings and market trends

• Partner with Marketing on targeted outreach and lead generation efforts
• Collaborate with Sales Leadership on pipeline strategy and deal execution
• Work closely with Implementation and Client Success teams to ensure smooth client transitions

• Lead complex enterprise sales cycles from account identification and initial outreach through discovery, business case development, solution evaluation, executive alignment, negotiation, contracting, and transition to implementation.
• Maintain complete and timely opportunity information within the CRM, including stakeholders, decision criteria,competitive positioning, next steps, risks, and expected close timing.
• Provide accurate, evidence-based forecasts and clearly communicate changes in deal health, timing, value, and probability.
• Develop and execute deal strategies in partnership with Sales leadership and cross-functional subject-matter experts.
• Track individual performance metrics and conversion rates
• Participate in forecast calls and pipeline reviews
• Contribute feedback to improve sales messaging and tools

• Build strong relationships with prospective clients and key decision-makers
• Represent the organization at industry events and networking opportunities
• Develop referral relationships within the…