Sr. National Accounts Manager

Department:
Grocery Sales Division

Reports To:

Associate Director of National Accounts, GSD

Travel Required:

up to 50%
Work Type:
Remote Why Join Community Coffee?

At Community Coffee
, every cup tells a story. As America’s #1 family-owned and operated retail coffee brand
, we blend cherished traditions with innovative thinking to create a dynamic, fast-paced environment that’s as energizing as our coffee. Here, you'll thrive in a setting that challenges you to grow professionally while making a meaningful impact every day. Join our family and transform your passion for coffee into a rewarding career-where every day is an opportunity to craft exceptional experiences and build lasting connections.

The Sr. National Account Manager plays a critical role in driving sales growth, profitability, and customer satisfaction across major retail and grocery accounts, with a strong emphasis on Kroger and other national accounts. This role is responsible for both shaping and executing sales strategies, developing omni-channel approaches, and building long-term partnerships with national retailers. By leveraging deep industry knowledge and account expertise, the National Retail Account Manager ensures successful product placement, promotional execution, and market expansion while aligning with the company’s long-term strategic objectives.

• Owns full ownership of multi-year strategy and P&L influence, strategic customer relationships; accountable for long-term growth, strategy development, annual operating plan, promotions, and new product launches.
• Leads strategic and executive customer engagement; manages complex discussions and executive relationship expectations
• Leads customer-facing category narrative; partners with marketing/insights to shape retailer-specific strategy with advanced category leadership capabilities.
• Influences demand through JBP and promo strategy; anticipates risks; leads supply alignment discussions, and risk mitigation ownership.
• Build and maintain strong relationships with national retail and grocery customers by conducting account HQ sales calls and delivering formal presentations of pricing, products, and promotions.
• Develop and execute omni-channel sales strategies that meet or exceed sales targets, achieve KPIs, and resolve customer issues effectively.
• Coordinate and manage national retail account resets and new store setups, ensuring seamless execution and alignment with customer expectations.
• Participate in the Price Committee to shape competitive pricing and trade promotional programs that support strategic goals.
• Represent the company at trade shows and industry events to strengthen market presence and foster new business opportunities.
• Prepare periodic sales reports to monitor sales performance, trends, and potential areas for expansion.
• Partner with Marketing to design and execute market-wide and account-specific plans for promotions, new items, and limited-time offers.
• Support inventory planning, promotional program execution, pricing evaluations, and marketing audits.
• May be asked to perform additional duties as necessary

• Bachelor's degree in a related field required.
• 7+ years of successful CPG sales experience in the retail/grocery industry, or an equivalent combination of education and experience.
• Strong knowledge of retail systems
• Valid driver's license required.
• Membership in a trade-related association preferred.
• Proven track record in advanced account management with demonstrated sales success.
• Internal Only:
  Experience with Community Coffee, even if unrelated, may fulfill this requirement at the discretion of the hiring manager with approval from Human Resources.

• Builds Trust
• Continuous Learner
• Cust…