Catering Sales Manager

Key Responsibility Areas Business Development & Sales Growth

• Identify, develop, and secure new business opportunities in workforce catering, corporate catering, industrial catering, government contracts, hospitality services, and event catering.
• Develop and execute sales strategies to achieve business growth and expand Pattis' catering portfolio.
• Generate qualified leads through networking, referrals, cold calling, business meetings, and industry events.
• Build a strong pipeline of prospective clients and maintain regular follow-up activities.

• Build and maintain long-term relationships with corporate, industrial, government, hospitality, and institutional clients.
• Conduct client meetings and site visits to assess operational requirements and understand customer expectations.
• Serve as the primary point of contact throughout the sales process and after contract award to ensure client satisfaction.
• Maintain regular communication with existing clients to identify additional business opportunities and contract renewals.

• Prepare professional sales proposals, quotations, presentations, and commercial offers tailored to client requirements.
• Negotiate commercial terms, pricing, and service agreements while ensuring profitability.
• Coordinate contract documentation and ensure compliance with company policies.
• Support contract renewals, amendments, and upselling opportunities.

• Monitor public and private sector tender opportunities related to catering and hospitality services.
• Coordinate with finance, procurement, operations, and executive management during tender preparation.
• Prepare technical and commercial submissions for RFQs, RFPs, and government tenders.
• Ensure timely submission of all tender documentation.

• Work closely with Operations, Production, Kitchen, Procurement, and Logistics teams to ensure smooth service delivery.
• Ensure client requirements are clearly communicated to operational teams.
• Support successful mobilisation of new catering contracts.
• Monitor service performance and coordinate prompt resolution of operational issues.

• Monitor industry trends, competitor activities, pricing strategies, and emerging business opportunities.
• Analyse customer needs and market demands to identify new revenue streams.
• Provide management with market intelligence and recommendations for business expansion.

• Achieve monthly, quarterly, and annual sales and revenue targets.
• Maintain accurate CRM records, customer databases, and sales activity reports.
• Prepare weekly and monthly business development reports, sales forecasts, and pipeline updates.
• Track KPIs including conversion rates, customer retention, contract value, and profitability.

• Represent Pattis professionally during client meetings, exhibitions, networking events, and industry conferences.
• Collaborate with the Marketing Department to support promotional campaigns and business development initiatives.
• Promote Pattis' catering services while maintaining the company's professional image and brand values.

• Bachelor's degree in Business Administration, Marketing, Hospitality Management, Sales, or a related field.
• Minimum 5–6 years of experience in catering sales, food service business development, or hospitality sales.
• Proven experience in workforce catering, industrial catering, corporate catering, or hospitality services within Saudi Arabia.
• Strong understanding of the Saudi corporate, industrial, and government catering market.
• Experience in managing tenders and large catering contracts is highly desirable.

• Strong business development, negotiation, and relationship management skills.
• Excellent proposal writing and presentation abilities.
• Knowledge of catering operations and food service delivery.
• Experience preparing commercial quotations, tenders, and service agreements.
• Proficiency in Microsoft Office, CRM software, and sales reporting tools.
• Valid Saudi driving license is preferred.

• Business Development & Strategic Sales
• Client Relationship Management
• Negotiation & Influencing Skills
• Commercial & Financial Acumen
• Communication & Presentation Skills
• Market Analysis & Business Intelligence
• Customer Service Excellence
• Planning & Organization
• Results Orientation
• Problem Solving & Decision Making Team Collaboration